Let's Define

Let’s Define is back⚡️and ready to celebrate its 3rd edition where this time we will dive deep into defining cross-cultural design. Come and join us on the 5th of October You can grab your early bird 🦜 tickets at https://www.letsdefine.io/

Let's Define - Cross-Cultural Design - Delivered! Walking in, I had no idea what was in store. And now, after attending the third edition of the Let’s Define conference series this past Saturday, I’ve taken the time to digest the insights shared. Building on the Intercultural Communications course I completed this summer and approaching two years since moving to Barcelona, the event resonated with me. Each speaker offered a unique perspective, focusing on community building, cultural integration, and global design thinking: ✨ Fernanda G. shared her projects like City Girls Barcelona, highlighting vulnerability as a strength for building connections, fostering trust, and bridging diverse communities. Her call to action encourages individuals to get involved, create personal projects, and consider the impact and legacy we leave. ✨ Camilo Andrés Roa Ruiz & Juan Pablo Mejía from Réplica delivered a thought-provoking talk covering Algorithms, the Pluriverse, Rabbit Holes, their Remote Global Team, Political & Social Alignment, the Voice of Designers, Cultural Balance in Design, and the Importance of Personal Networks. As designers committed to amplifying voices, they explored how to navigate a noisy, interconnected world while maintaining political and social coherence. ✨ Mahal De La Durantaye focused on creating across borders, drawing from her multicultural background. She emphasised the importance of understanding high and low-context cultures and cultural relativity, highlighting the need for cultural intelligence that goes beyond language to grasp deeper nuances of communication styles and contexts. ✨ Elena Alekseeva shared her expertise in designing global events that resonate across cultures, emphasising the importance of ensuring attendees feel seen, included, and understood. If you’ve been to OFFF you know her work! ✨ Imani N. centred her talk on integrating youth culture, diversity, and community into DAR Studio, the creative agency she co-founded. Her focus on authenticity, cultural heritage, and community-building showcased how creativity thrives when rooted in diversity and collaboration. A very bright future ahead for her! It was a day of great new connections. Wonderful to meet Carla Alaimo Oliveira, Orkhon (Oko) Enkhsiakhan, Francesca Fabian, Mike Shishkin, Roma, Kirill Danchenko, Veronika Fazekas, Camilo & Juan, and Lukas Yonis Abubeker. Huge kudos to Astroshock, Kidults, and Embacy for organising such a fantastic event. 🌍 A truly cross-cultural experience 🌍 #LetsDefine #designconference #culturaldiversity #globaldesign #designcommunity #Barcelona

The date is getting closer and we can’t wait to share with you our amazing speakers' experience and thoughts on how to bridge the gap between cultures. Discover how to create meaningful designs that resonate in different cultural environments at our one day design conference on the 5th of October. Through the experience and  insights of our outstanding speakers we will discover the world of cross-cultural design and learn how to create impactful experiences that resonate with diverse audiences. Still on time to get your tickets on https://lnkd.in/dSsFKg72 Elena Alekseeva Mahal De La Durantaye Fernanda G. Imani Naki

Have you ever wondered how “common” is common sense 🤔? This intriguing question will be the topic of our round table conversation Sometimes, what seems like ‘common sense’ to us may be perceived as unusual or by others from different cultures, and we may not fully understand the cultural roots behind certain behaviors from colleagues or clients. Let’s dive into it and explore how cultural backgrounds influence our assumptions, interactions, and collaborations. Still on time to grab a chair for Let’s Define conference this Saturday 😎🌟 https://www.letsdefine.io/

Meet Mahal De La Durantaye who works across sports, health, design, and media, using her diverse expertise to bring communities together. With intriguing stories from her international experiences, she’s eager to share insights on creating truly diverse spaces and promises a few surprising tales along the way.

In less than a week we celebrate Let’s Define 🥳 , where Imani Naki from DAR will showcase how they  integrate culture into everything they do at DAR , whether it's events, design, or campaigns. We can’t wait to see you all 😎 Still on time for getting your tickets 😉 https://www.letsdefine.io/

Meet Mahal De La Durantaye who works across sports, health, design, and media, using her diverse expertise to bring communities together. With intriguing stories from her international experiences, she’s eager to share insights on creating truly diverse spaces and promises a few surprising tales along the way on the 5th of October At Let’s Define ⚡️🌟 You still can grab your tickets on our website, https://www.letsdefine.io/.

Meet Fernanda G., a Brazilian-American, who brings her cultural background into her work with vibrant communities such as City Girls Barcelona and GRID 💫 . She tackles every project with a focus on human connection, tailoring her approach to meet the unique needs of each community. In her speech “Designing with Local Culture in Mind” she will reveal  how to Make a Lasting Community Impact. 💛 Don't miss your chance to hear her thoughts on the topic, still on time to get your tickets https://www.letsdefine.io/

On the 5th of October Let’s define is celebrating its 3rd edition, what a way  we have come since our first event in September 2023. Let’s Define, a one day conference that aims to discover, discuss and converse about design from different aspects, point of views, enabling the design community in Barcelona to share their perspective, exchange opinions on different topics while defining how we interpret the same terms and concepts. And moreover to have fun doing so and forging community.  See you on the 5th of October! https://www.letsdefine.io/

Meet Elena 🎤, Head of Communications at OFFF Barcelona a cultural project manager with extensive international experience in the events industry. Her expertise includes managing strategic alliances, sponsorship activations, and delivering impactful communication support. She’ll share her experience on how to Design events that resonate globally