This week, our CEO Wayne Griffiths handed over one of the first models of our #CUPRATavascan to Joan Laporta Estruch, the president of FC Barcelona. Our first 100% electric #SUV coupé will be his official car, emphasising our commitment to #electricmobility and underlining our role as Official Automotive and Mobility Partner of the club! ⚡️ Griffiths and Laporta met at the new Spotify Camp Nou, the club’s future stadium, where CUPRA is a key partner, with branding during matches, dedicated seats, and a VIP partner hospitality box to enjoy the best football has to offer. ⚽️ They also visited Espai Barcelona, a project where CUPRA will have a strong presence too. 🚀 #CUPRAXBarça
CUPRA
Sector automovilístico
CUPRA. Born in the garage, evolved for the track, reinvented for the streets.
Sobre nosotros
CUPRA. Born in the garage, evolved for the track, reinvented for the streets.
- Sitio web
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https://www.cupraofficial.com/
Enlace externo para CUPRA
- Sector
- Sector automovilístico
- Tamaño de la empresa
- De 51 a 200 empleados
- Sede
- Barcelona
- Tipo
- De financiación privada
Ubicaciones
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Principal
Barcelona, 08630, ES
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Empleados en CUPRA
Actualizaciones
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At #CUPRA we’re all about emotions, which is why we wanted to capture the reactions of our 6 finalists of #TheDreamMakers contest. We set up a video call with each one to give them a delightful surprise. Are you ready to see their faces light up? 😁 Their expressions say it all! And it’s no wonder they were so happy, knowing that they will now be mentored by the ESCAC - Escola Superior de Cinema i Audiovisuals de Catalunya team and J.A. Bayona himself over the coming months, before the winner is revealed at the SITGES - Festival de Cinema Fantàstic de Catalunya. May the best project win! 💪🏼
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Inspired by the new #CUPRATerramar, we take a step further and join forces with De Antonio Yachts to launch the E23 Terramar. ⛵ This new yacht connects both brands’ commitment to design, performance, and sustainability. With all the iconic elements and colours featured on the CUPRA Terramar itself, this new release continues to take us beyond the #automotive sector. The boat has been presented by our CEO, Wayne Griffiths, and the De Antonio Yachts Co-founder, Marc de Antonio Altimira. It will be exhibited at CASA SEAT from 24th July to 17th August. 🛥️ Additionally, soon we’ll be unveiling a new capsule to coincide with the sponsorship of the Louis Vuitton 37th America's Cup. Both collaborations are infused with CUPRA’s bold and unconventional design, created exclusively by the #CUPRADesignHouse. ⚡️ Take a peek. 👀 ⬇️
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At CUPRA we’re still counting down the days until the official opening #ceremony of the 37th America’s Cup, which will take place on the 22nd of August. ⛵ As global partners, it’ll be a unique chance to connect the passionate people of Barcelona and from all around who love this sport. Want to know how to immerse yourself in the America’s Cup? We gathered Ignacio Prieto Cardona, CUPRA Chief Brand Officer, and Lesly Ryan, America's Cup Event Director, to answer these questions and explain what to expect from this edition of the #AmericasCup. Keep an eye out for all the activities and surprises we’ll be organising, including the #CUPRATerramar World Premiere, our booth in the Race Village and multiple activations in the Fan Zones. 🔥 Get ready for an emotional experience! 🚀
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Happy anniversary #CUPRAAustralia! 🇦🇺 🤟🏻 This week we celebrate two years since officially launching our brand there, back in 2022. At CUPRA we dreamed of pushing the boundaries and taking our unconventional challenger spirit to Australia, as part of our globalisation strategy. Since then, we’ve been committed to this country and are growing day by day. In our first two years, we have delivered over 6,000 units and opened 12 points of sales across the country, including our stunning #CUPRACityGarage in Sydney. And there’s more to come… especially with the recent launch of our first hero of a new era: the #CUPRATavascan. Featuring a new striking design language and sporty proportions, our all-electric SUV is set to arrive in Australia this year for local customers. 🔥
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Have you heard of ‘The Dream Makers’ #contest? 💪🏼 It’s an initiative currently running two competitions where winners will receive funding to produce a short film and a full #scholarship for film studies at ESCAC - Escola Superior de Cinema i Audiovisuals de Catalunya. The dream makers contest jury includes: · Our CEO Wayne Griffiths · Oscar nominated film director, J.A. Bayona · Oscar nominated and renowned Hollywood actor, Daniel Brühl · ESCAC Development Director, Aintza Serra · Sitges Film Festival Director, Angel Sala. The objective of this contest is to find and boost young talent in the world of cinema and storytelling 🎥. Like #CUPRA’s commitment to challenge the status quo, finalists will be evaluated on boldness, vision and original approach. Discover more about the competitions here ⬇️
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The next generation of #filmmakers made a statement by submitting over 240 short film projects to #TheDreamMakers contest organised by #CUPRA, in collaboration with J.A. Bayona & ESCAC - Escola Superior de Cinema i Audiovisuals de Catalunya. 🎬 The jury, consisting of CUPRA CEO Wayne Griffiths, film director J.A. Bayona, actor, Daniel Brühl, ESCAC Development Director Aintza Serra, and SITGES - Festival de Cinema Fantàstic de Catalunya Director Angel Sala had a very tough decision to make. But after reading through scripts, listening to pitches, and debating the projects, they have finally come to a conclusion: The six projects that have made it to the final are... Going to be revealed tomorrow! Stay tuned to find out which talented creators are one step closer to telling their story and inspiring the world.🔥
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We are excited to introduce the new 📱 My CUPRA App: a streamlined service designed to make your charging experience seamless and user-friendly. CUPRA continues to deliver an effortless and efficient charging experience with an integrated service that allows access to both public and private charging stations through a single, updated interface. The Plug and Charge feature simplifies the charging process, making it more convenient than ever, while the new CUPRA Charger 2, combines smart charging features with significantly reduced costs 💪🏼. With the new #MyCUPRAApp, all your charging needs are centralised in one place. Gain access to over 700,000 charging stations from 800 operators across #Europe and revolutionise your #EV journey. Ready to try it? ⬇️
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We redesigned the new #CUPRALeon to be a stand-alone model. Now more #CUPRA than ever 🧲. Now more irresistible than ever. And so, we've just launched its TVC #campaign, reinterpreting the fable of the invisible red thread that magnetically pulls you to your soulmate 🔥. But for us, a soulmate is not a person. It's the new CUPRA Leon. Watch it here ⬇️
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⏱️ Got 40 seconds? Then you can check out how the new #CUPRAFormentor is produced. Designed, developed and manufactured at the Martorell plant, CUPRA's best-seller is more than a success story - it embodies our #DesignObsession, turned into an #icon. 🚀 As such, we must take care of every detail during its production. How? Through an advanced and agile process that integrates innovative technologies and top-notch digitalised systems to ensure maximum quality and a 100% CUPRA DNA. 🧬 Here is how it’s done! Enjoy the journey. ✨