¿Cuál es la mejor manera de identificar y priorizar cuestiones estratégicas clave?

Scanning the environment to identify & prioritize strategic issues is crucial. Begin with a thorough analysis of the external environment, including market trends, regulatory changes, & technological advancements. Employ frameworks like PESTEL & SWOT to assess political, economic, & internal factors. Competitive analysis & customer research reveal strengths, weaknesses, & emerging opportunities. Engage stakeholders for insights & employ scenario planning to prepare for diverse challenges. Establish prioritization criteria based on impact, likelihood, & alignment with goals. Regular monitoring & expert consultations ensure continuous adaptation to the evolving landscape, enhancing strategic decision-making & organizational success.

In my view, strategy is linked to time management, what will be important, decisive, impactful in one day, month, year or years? At organisational level growth is often, the priority, it can also be profitability, or other societal goals ... Once timeline and purpose are clearly defined, we can then think about resources allocation: in other words start to address the issues and opportunities, identified earlier on ...

Gaining insights into the key reasons behind any factor that could affect your business is vital to taking positive and constructive steps. Once you have a good understanding of the situation, you can focus on finding solutions and opportunities to improve your business. To stay ahead of the game, it is highly recommended to periodically review your analysis, at least once a quarter, to monitor the changes in the external environment and adjust your strategies accordingly. This approach will help you to stay proactive and achieve long-term success.

Biases wield a profound influence on environmental scanning, shaping perceptions and distorting strategic insights. Confirmation bias may steer attention towards data that aligns with preconceived notions, hindering the identification of emerging trends or potential threats. Anchoring bias may lock decision-makers into initial interpretations, restricting adaptability. Recognizing and mitigating these biases is essential for organizations to foster an objective, well-informed scanning process, ensuring a clearer understanding of the business landscape and more effective strategic planning.

In my opinion defining a problem is a critical step in identifying strategic issues because it helps organizations clarify their goals, assess their current situation, and pinpoint obstacles or opportunities. It is also important because it serves as the foundation for strategic planning and decision-making. It helps organizations focus on the most pressing issues, allocate resources wisely, and adapt to evolving conditions, ultimately increasing their chances of success.

Generating strategic alternatives to seize opportunities and avoid threats, grounded in your business strengths and weaknesses, can be done through the TOWS matrix.

I couldn't emphasise enough the power of brainstorming with your colleagues, especially from different functions and departments. These conversations have often helped me identify alternatives and different approaches to solving a problem at hand. Try to leverage your peer's diverse experience and expertise to evaluate your different alternatives, after the requisite analysis is completed.

Conducting a comprehensive SWOT analysis is a powerful approach to identify and prioritize key strategic issues. By evaluating Strengths, Weaknesses, Opportunities, and Threats, organizations can gain insights into internal and external factors influencing their objectives. Prioritizing these issues based on their impact and feasibility ensures a focused strategy that addresses the most critical challenges, allowing for efficient resource allocation and strategic decision-making.

One another thing I found helpful during mentoring that conduct brainstorming sessions or workshops with key team members to generate a list of potential strategic issues. Encourage diverse perspectives and critical thinking. You would find that team will give you the list of issues and at the same time they will give you a solution or direction to solve those issues.

Adding to @Brijesh's point, always try to understand the why behind any strategic issues raised by any team members/department lead. Sometimes the issues identified at the early stage take very little effort to tackle than at a later stage.