qualitative research

English

Noun

qualitative research

1. (social sciences, marketing) A set of research techniques in which data is obtained from a relatively small group of respondents and not analyzed with statistical techniques.

Coordinate terms

• quantitative research

Translations

techniques not relying on statistical analysis

• Czech: kvalitativní výzkum m
• Dutch: kwalitatief onderzoek
• Turkish: nitel araştırma, niteliksel araştırma