Moon Boot is a snow boot brand first created as après-ski wear in the early 1970s by manufacturer Tecnica Group of Giavera del Montello in Italy.[1]
 | |
| Industry | Footwear |
|---|---|
| Founded | 1969 |
| Founder | Giancarlo Zanatta |
| Headquarters | , |
| Products | Footwear for women/men |
| Parent | Tecnica Group |
| Website | moonboot.com |
History
editThey became a popular fad in the years following the Apollo 11 Moon landing, and resurfaced as a retrofuturistic fashion trend in the early 2000s.[2][3] Starting in 2011 they have been produced in Ukraine, at the rate of some 700,000 per year.[1]
The boot is constructed with a thin rubber outsole and cellular rubber midsole covered by nylon fabrics and using polyurethane foams. Company founder Giancarlo Zanatta, after watching the lunar landing and being inspired by the shape and technology of the astronauts' boots, drew sketches and then began to design and develop the original Moon Boot. Tecnica registered worldwide the trademark Moon Boot name in 1978.[citation needed]
In pop culture
edit- In the 1984 music video for "Last Christmas" by Wham!, some of the cast are wearing Moon Boots
- In 2004, they received exposure through the nerdy protagonist of the 2004 film Napoleon Dynamite.[2][4]
- In 2022, Dua Lipa and Hailey Bieber posted pictures on social media wearing Moon Boots.[5]
- In 2022, in the episode "Chapter Nine: The Piggyback" of the Netflix series Stranger Things, they appear as contraband smuggled to Russia
References
edit- ^ a b Taroni, Micaela (4 May 2011). "Der "Moonboot" kommt künftig aus der Ukraine". WirtschaftsBlatt. Archived from the original on 20 August 2011. Retrieved 24 January 2012.
- ^ a b La Ferla, Ruth. "Moon Boots Back on Earth". Retrieved 2018-10-02.
- ^ Cooper, Gael Fashingbauer; Bellmont, Brian (7 June 2011). Whatever Happened to Pudding Pops?: The Lost Toys, Tastes, and Trends of the 70s and 80s. Penguin. ISBN 9781101515990 – via Google Books.
- ^ Wood, Jennifer (28 August 2014). "Gosh! An Oral History of 'Napoleon Dynamite'". Rolling Stone. Retrieved 2018-10-02.
- ^ "Dua Lipa and Hailey Bieber Wore the 'It' Snow Boots of the Moment With Bikinis". www.yahoo.com. Retrieved 2022-01-27.
External links
edit
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