Alok Kumar Rai (born 20 January 1976) is a professor of marketing at the Banaras Hindu University, India. Currently, he is the 41st vice-chancellor of the University of Lucknow.[1][2] He is one of the youngest Vice-chancellors of the University of Lucknow.[3]
Alok Kumar Rai | |
|---|---|
| Born | 20 January 1976 |
| Alma mater | |
Education and career
editRai is a B.Sc. graduate of Allahabad University, MBA from the Banaras Hindu University, and PhD from VBS Purvanchal University.[4]
Alok Kumar Rai is a full-time professor of Institute of Management Studies, Banaras Hindu University.[5] Currently, he is on appointment as the vice-chancellor of University of Lucknow.[6] He has also held additional charge vice-chancellor of Sampurnanand Sanskrit Vishwavidyalaya[7] and Bhimrao Ambedkar University, Agra.
On 30 December 2022, Rai was given a second term of three years as the vice-chancellor of Lucknow University.[8]
In February 2023, he was given the additional charge as the vice chancellor of APJ Abdul Kalam Technical University (AKTU), Lucknow.[9]
Publications
editRai has published several famous textbooks, some of which are:
- Kumar Rai, Alok (2017). Customer Loyalty: Concept, Context and Character. McGraw Hill. ISBN 9789332902718.
- Kumar Rai, Alok (2012). Customer Relationship Management: Concepts and Cases (2nd ed.). Prentice Hall India Learning Private Limited. ISBN 9788120346956.
Research
editReferences
edit- ^ "BHU's Prof Alok Kumar Rai appointed vice-chancellor of Lucknow University". Hindustan Times. 28 December 2019. Retrieved 9 September 2022.
- ^ "Official Website of Governor's Secretariat, Raj Bhavan Lucknow Uttar Pradesh, India. / Universities / Vice- Chancellors of Universities". upgovernor.gov.in. Retrieved 9 September 2022.
- ^ "BHU's Prof Alok Kumar Rai appointed vice-chancellor of Lucknow University". Hindustan Times. 28 December 2019. Retrieved 11 September 2022.
- ^ "Dr Alok Kumar Rai | Banaras Hindu University, Varanasi - Academia.edu". bhu-in.academia.edu. Retrieved 9 September 2022.
- ^ "Core Faculty Dr. Alok Kr. Rai". www.bhu.ac.in. Archived from the original on 31 July 2013. Retrieved 9 September 2022.
- ^ "University of Lucknow / Vice Chancellor". www.lkouniv.ac.in. Retrieved 9 September 2022.
- ^ "Lucknow: Professor Alok Kumar Rai given additional charge as vice-chancellor of Sampurnanand Sanskrit University". The Times of India. 21 May 2021. Retrieved 9 September 2022.
- ^ "Prof Rai gets second term as Lucknow University vice-chancellor". Hindustan Times. 30 December 2022. Retrieved 31 December 2022.
- ^ "अनुशासनहीनता के आरोप में एकेटीयू के कुलपति प्रो. पीके मिश्रा हटाए गए, लखनऊ विश्वविद्यालय के प्रो आलोक राय को मिला चार्ज". Hindustan (in Hindi). Retrieved 8 February 2023.