Kersten Heineke
Frankfurt, Hessen, Deutschland
8259 Follower:innen
500 Kontakte
Info
I am driven by creating societal and economic value from sustainable freedom of movement…
Aktivitäten
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One of the strongest trends from our annual mobility consumer survey is a tendency to making sustainability a key decision criteria in the frequency…
One of the strongest trends from our annual mobility consumer survey is a tendency to making sustainability a key decision criteria in the frequency…
Geteilt von Kersten Heineke
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Mobility insight of the week, this time about semiconductors: 🔗🚗 Semiconductor market 🚗🔗 Semiconductors for light and commercial vehicles are…
Mobility insight of the week, this time about semiconductors: 🔗🚗 Semiconductor market 🚗🔗 Semiconductors for light and commercial vehicles are…
Geteilt von Kersten Heineke
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Exciting insights into the usage of #micromobility across different regions from our annual Mobility Consumer Pulse that surveys >2.500 respondents…
Exciting insights into the usage of #micromobility across different regions from our annual Mobility Consumer Pulse that surveys >2.500 respondents…
Geteilt von Kersten Heineke
Berufserfahrung
Ausbildung
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Universität St.Gallen - Hochschule für Wirtschafts-, Rechts- und Sozialwissenschaften
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Spent my CEMS exchange semester at St. Gallen University to further deepen my knowledge in International Business and study alongside a fantastic group of international students
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Activities and Societies: Together with my team, I won the CEMS Business Project competition in 2009 (entirely in Spanish), running a consulting project for a producer of Cava
Completed my Master's degree and started my CEMS MiM degree at ESADE, completing exciting case studies and collaborating closely in teams of international students
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Activities and Societies: Spent a semester abroad at EBS Madrid, taught entirely in Spanish Majors: Financial Management & Marketing Management
Completed my Bachelor's degree at MBS with a curriculum with significant focus on team work, intercultural skills, and entrepreneurship
Veröffentlichungen
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The future of mobility
McKinsey Quarterly
Mobility is entering a new age of innovation. We examined regional trends across the world to explore the complex changes that could transform the sector by 2035
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Future mobility 2022: Hype transitions into reality
McKinsey.com
Progress continued on many mobility fronts, even as challenges mounted
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Autonomous driving’s future: Convenient and connected
McKinsey.com
By 2035, autonomous driving could create $300 billion to $400 billion in revenue. New research reveals what’s needed to win in the fast-changing passenger car market
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Shared mobility: Sustainable cities, shared destinies
McKinsey.com
By 2030, shared mobility could generate up to $1 trillion in consumer spending. New research reveals the trends and data to know
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The metaverse: Driving value in the mobility sector
McKinsey.com
Although a fully immersive, interconnected metaverse remains years away, mobility stakeholders can already capture real business value from the technologies designed to enable it
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Where does shared autonomous mobility go next?
McKinsey.com
Shared autonomous mobility is at a critical point, and five factors may determine how the market evolves and which companies succeed
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The two-wheeled commute: Micromobility and your future
McKinsey.com (Podcast)
A McKinsey Podcast: Scooter skeptic? Think again. Micromobility is gaining favor with consumers worldwide—and may fast become a mainstay of urban transportation
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Germany’s 9€ ticket: A potential solution for urban-mobility issues
McKinsey.com
What could other countries learn from Germany’s current discounted flat rate travel pass to increase ridership on public transit?
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The road to affordable autonomous mobility
McKinsey.com
Robo-taxis promise affordable mobility. But with widely varying service costs across use cases and geography, providers must address operational and service issues to realize that promise
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Mobility’s rebound: An industry recovers, but where is it heading?
McKinsey.com
Although the COVID-19 pandemic is far from over, mobility has returned to precrisis levels. But the industry faces changes in consumer preferences, technology, and regulation
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The e-kickscooter takes to the road: Understanding consumer-ownership preferences
McKinsey.com
As e-kickscooters gain popularity, more consumers are opting for private ownership. How will this affect shared-mobility providers?
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Why micromobility is here to stay
McKinsey.com
A new McKinsey survey suggests that consumers are open to micromobility solutions, but uptake will vary by country
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Advanced air mobility in 2030
McKinsey.com
In this video, three McKinsey experts on aerospace and mobility describe a future in which electric flying vehicles are a safe, affordable, and sustainable way to travel
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Will VoloCity transform urban transportation?
McKinsey.com (Interview with Florian Reuter)
Electric air taxis such as VoloCity, made by Germany’s Volocopter, are poised to revolutionize not just city travel but also the global mobility industry, says CEO Florian Reuter
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Shared mobility: Where it stands, where it’s headed
McKinsey.com
Having weathered a pandemic, regulatory whiplash, and a host of other hurdles, shared mobility endures. Here’s where things stand today
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Mobility investments in the next normal
McKinsey.com
A new survey looks at the impact of the COVID-19 pandemic on consumer sentiment, which could influence future mobility investments
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From no mobility to future mobility: Where COVID-19 has accelerated change
McKinsey.com
The COVID-19 pandemic has disrupted mobility, and its effects will linger well into next year. How will changing consumer preferences, technologies, and regulations shape the market in 2021?
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Private autonomous vehicles: The other side of the robo-taxi story
McKinsey.com
Although private self-driving cars attract less attention than robo-taxis do, our new market model suggests that they could give OEMs opportunities for growth
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Five COVID-19 aftershocks reshaping mobility’s future
McKinsey.com
The pandemic will change the face of mobility, both now and when the crisis ends
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ACES 2019 survey: Can established auto manufacturers meet customer expectations for ACES?
McKinsey.com
Consumers believe that established automakers are well positioned to capitalize on ACES trends. Will they reach their full potential in a challenging market?
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The impact of COVID-19 on future mobility solutions
McKinsey.com
As the global pandemic spreads, mobility players need to prepare for the new world ahead
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Micromobility: Industry progress, and a closer look at the case of Munich
McKinsey.com
Shared micromobility continues to develop. What’s changed, and what can we learn from one city’s first 100 days with e-scooters?
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Development in the mobility technology ecosystem—how can 5G help?
McKinsey.com
Technology-driven ecosystems are emerging in the automotive industry. Here’s what companies need to know about the new automotive technology stack, the players driving this transformation, and the issues they are grappling with
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Change vehicles: How robo-taxis and shuttles will reinvent mobility
McKinsey.com
Uncertainties surround the future of shared autonomous vehicles. Modeling scenarios for their development and adoption can help companies on the road ahead
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Reimagining mobility: A CEO’s guide
McKinsey Quarterly
No industry or executive is immune to the profound implications of mobility’s second great inflection point. Here’s what you need to know now
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Micromobility’s 15,000-mile checkup
McKinsey.com
Will the micromobility market boom or bust? With billions already invested, here’s an assessment of its potential
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How mobility players can compete as the automotive revolution accelerates
McKinsey.com
What is required to navigate the emerging personal-mobility landscape in an uncertain future?
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Self-driving car technology: When will the robots hit the road?
McKinsey
As cars achieve initial self-driving thresholds, some supporters insist that fully autonomous cars are around the corner. But the technology tells a (somewhat) different story.
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How shared mobility will change the automotive industry
McKinsey
While sharing cars likely means slower growth of vehicle sales, it also suggests strong new opportunities for automakers, suppliers, and many more mobility players.
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Creating a successful Internet of Things data marketplace
McKinsey
Monetizing the flood of information generated by the Internet of Things requires a well-executed strategy that creates value.
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Weitere Aktivitäten von Kersten Heineke
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I love how much data our McKinsey Center for Future Mobility (MCFM) team has collected and readily available. Thanks to Dr. Felix Rupalla and his…
I love how much data our McKinsey Center for Future Mobility (MCFM) team has collected and readily available. Thanks to Dr. Felix Rupalla and his…
Geteilt von Kersten Heineke
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"Data is the new oil" has been quoted in the automotive and mobility context quite frequently. However, most stakeholders in the industry feel like…
"Data is the new oil" has been quoted in the automotive and mobility context quite frequently. However, most stakeholders in the industry feel like…
Geteilt von Kersten Heineke
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Germany 🇩🇪 best ⚡️🛴 🎉🎉🎉🎉🎉🎉🎉🎉🎉 Thank you team and Germany
Germany 🇩🇪 best ⚡️🛴 🎉🎉🎉🎉🎉🎉🎉🎉🎉 Thank you team and Germany
Beliebt bei Kersten Heineke
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Very excited about our continued collaboration with Horace Dediu and Luke Hopping (and all the others) at Micromobility Industries and even more…
Very excited about our continued collaboration with Horace Dediu and Luke Hopping (and all the others) at Micromobility Industries and even more…
Geteilt von Kersten Heineke
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It’s been quite a journey ; ) Here is to the next 10 🚀 🚀 🚀
It’s been quite a journey ; ) Here is to the next 10 🚀 🚀 🚀
Beliebt bei Kersten Heineke
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I love the fact that I need the wide angle lense to capture all the e-scooters in front of our office building. (Yes, some might be there due to the…
I love the fact that I need the wide angle lense to capture all the e-scooters in front of our office building. (Yes, some might be there due to the…
Geteilt von Kersten Heineke
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Excited to share that Ottopia's "Remote driver as a Service" was featured in a frontpage article by Israel's largest news website and newspaper 🇮🇱…
Excited to share that Ottopia's "Remote driver as a Service" was featured in a frontpage article by Israel's largest news website and newspaper 🇮🇱…
Beliebt bei Kersten Heineke
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Very much looking forward to be at EUROBIKE Show in my hometown Frankfurt in July - ping me if you are around and want to catch up! #micromobility
Very much looking forward to be at EUROBIKE Show in my hometown Frankfurt in July - ping me if you are around and want to catch up! #micromobility
Veröffentlicht von Kersten Heineke
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Very excited to be talking about success metrics for mobility startups to find funding together with Orlie Sol (Dahan) Gruper at EcoMotion…
Very excited to be talking about success metrics for mobility startups to find funding together with Orlie Sol (Dahan) Gruper at EcoMotion…
Geteilt von Kersten Heineke
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Dear Network, As I embark on new adventures, today marks my last day at McKinsey & Company. I am deeply grateful for more than eight incredible…
Dear Network, As I embark on new adventures, today marks my last day at McKinsey & Company. I am deeply grateful for more than eight incredible…
Beliebt bei Kersten Heineke
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The McKinsey Center for Future of Mobility has been a supporter of the EcoMotion Community for many years. I am very excited to be traveling to…
The McKinsey Center for Future of Mobility has been a supporter of the EcoMotion Community for many years. I am very excited to be traveling to…
Geteilt von Kersten Heineke