SBD Automotive

SBD Automotive

Fahrzeugbau

We inspire automotive innovation through independent research, evaluation and strategic consulting services.

Info

Rapidly advancing technologies and a maze of new risks are creating unprecedented challenges for vehicle manufacturers and their partners. Our independent market research, insight, and consultancy are helping to create smarter, more secure, better connected, and increasingly autonomous cars. Having built a reputation for robust data and expert advice, as well as an ability to attract and retain the industry’s most talented specialists, this year SBD Automotive earned a place on the Sunday Times SME Export Track’s 100 Fastest Growing Companies, and received the Queen’s Award for Enterprise - a much-coveted award for outstanding achievement by UK companies.

Website
https://www.sbdautomotive.com/
Branche
Fahrzeugbau
Größe
51–200 Beschäftigte
Hauptsitz
Milton Keynes
Art
Privatunternehmen
Gegründet
1997
Spezialgebiete
Automotive Research & Consultancy, Connected Car Telematics, Autonomous Vehicles & ADAS, Analytical Reports, System Usability Testing, End User Surveys, Industry & Market Forecasts, Technical & Market Trends, Competitor Benchmarking, Cybersecurity und Anti-theft

Orte

Beschäftigte von SBD Automotive

Updates

  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    We're excited to be a part of and support CAR's 59th annual #MBS conference this year! Join us at the event as we: - Engage in powerful dialogues that spark innovation. - Embrace the future with confidence and clarity. - Embark on a path to success in a transformed industry. Each day at #MBS24 features keynote speakers, insightful panels, networking opportunities, roundtables, and more. Join us in Traverse City this August 5th - 8th! To learn more and register, visit their site below! https://lnkd.in/eaQEfWH #CARMBS #CAREvents #MBS24 #CAR #automotive

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  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    Check out our latest HMI UX Evaluation Report today on the new Xiaomi SU7! https://lnkd.in/g2XvSrce

    Profil von Alex Oyler anzeigen, Grafik

    Director - North America

    It's official: the Xiaomi Technology SU7 has the best user experience of any vehicle we've put through our rigorous #UX benchmarking test suite over the past two years, tied with the 2024 Mercedes-Benz AG E-Class. That includes cars evaluated across the United States, Europe, and China. Strikingly, the SU7 does this at a price point much below any of the other American & European vehicles in the upper echelon of our benchmarking ratings, despite being an EV compared against some premium ICE vehicles. This coup represents one of the most serious foreshocks to the global incumbent auto manufacturers about what's happening in China: companies like Xiaomi build compelling user experiences in electric vehicles at a competitive price point and intend on exporting that globally. The findings in this report reinforce the sense of urgency that industry leaders like Carlos Tavares at Stellantis and Jim Farley at Ford Motor Company have instilled in their product organizations: a relentless focus on user experience, cost, and scalability will be table stakes in the new reality where Chinese car manufacturers represent real competitive threats. For more information on this report and the methodology used as part of this benchmark, reference our website here: https://lnkd.in/gGYrYMEB If your organization is interested in access to these reports, DM me for a reference to the correct SBD Automotive sales contact.

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  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    🛑Now updated for Q2 - EV Legislation and Incentives Guide🛑 Regardless of any OEM's experience or expertise, all players looking to sell their EVs on a global scale will have to navigate the legal landscape for them. They will likewise need to understand how it varies in different regions around the world today, how it is expected to evolve in the future, and the incentives offered by each region to encourage EV adoption. Our EV Legislation & Incentives Guide provides in-depth analysis of how and where legislation is impacting electrification. It aims to help OEMs and lawmakers understand the legal landscape and incentives offered for EVs today, and what legislation is being worked towards by governments in different regions. This guide is released quarterly to provide the latest updates and offers an accompanying Excel version featuring deep, data-driven, analysis. Flip through the sample from the full 90 page report below, and visit our website to learn more and secure your copy of the full report today! https://lnkd.in/grZm45bz #ev #legislation #incentives #evregulations

  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    🛑 Where does your OEM rank on our new OTA Capability Rankings? 🛑 As OEMs pursue the Software-Defined Vehicle, OTA will play an increasingly significant role in the vehicle as it becomes more common and gradually matures. At the same time, as more OTA strategies, features, and technologies are rolled out, the landscape for it will evolve at an exponential rate – becoming deeper and more complex. As such, any OEM looking to develop or scale their own strategy must have a deep understanding of today’s OTA ecosystem, as well as an acute awareness of its key trends and technologies. Our OTA and Software Updates Guide deeply analyzes the OTA landscape to highlight the types of updates being delivered today, and the latest OEM activity around them. In the Insight below, we take a deep dive into our OEM OTA Capability Rankings, a key component of our OTA and Software Updates Guide, that assesses which OEMs are the most active in the OTA space and offer the best OTA capabilities. Each version of the report (USA, Europe & China) presents a unique ranking list that identifies which OEMs are leading the space in the region it covers, and which ones are falling behind. Click below to view the full insight and see where your OEM stacks up against others in both the US and Europe! Be sure to reach out to us directly to learn more about these rankings and our OTA and Software Updates Guide! #OTA #SDV #rankings #OEMs

    Where does your OEM rank on our new OTA Capability Rankings?

    Where does your OEM rank on our new OTA Capability Rankings?

    sbdautomotive.com

  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    🚨 Just released: Q2 Connected Car Legislation Guide 🚨 The connected car eco-system is evolving at a rapid pace. Today, legacy OEMs and suppliers are investigating how to enhance their offering to satisfy ever-changing consumer demands. At the same time, new players - including start-ups and consumer technology firms - are emerging who intend to explore opportunities to embed connectivity across the development, production, and user experience of their vehicles. As new connected vehicles, systems, features, and applications have launched over time - governments and governing bodies have historically responded with a variety of legal and regulatory activity. In the present day, where dozens of OEMs are releasing and updating new connected systems at an increasingly frequent rate, its legal landscape is becoming increasingly complex. The Connected Car Legislation Guide works to define this landscape clearly across multiple regions and countries around the world. In addition to identifying the active and developing legislation impacting connected services, it understands how legislation can vary from region to region. For developing legislation, it assesses how likely it is to be implemented and highlights its potential impacts. The guide is divided into three sections that each cover a different aspect of connected car legislation and is released quarterly to account for any new activity within the space. Flip through the sample provided below and be sure to contact us directly or leave a comment to learn more, or to speak with one of our legislation experts! #legislation #connectedcar #privacy

  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    The Automobile Electronics Congress kicks-off today in Ludwigsburg! We have a team of experts on the ground exploring the show and taking in all the new announcements & reveals! If you're attending the show be sure to connect with Andrea Sroczynski, the Managing Director of SBD Automotive Germany to meet in-person, and make sure to follow-up with us after to discuss the event in more detail! #AEK24 #SDV #Softwaredefinedvehicle

    Profil von Andrea Sroczynski anzeigen, Grafik

    Managing Director/Geschäftsführerin-SBD Automotive Germany GmbH. Bringing clarity and direction to automotive technology

    How time flies - again at the Automobile Electronics Congress #AEK24 in Ludwigsburg. I'm looking forward to interesting discussions and information about SDV (Software defined Vehicle) - From Hype to realisation. - the buzzword times are over - now everyone is interested in implementation. To my contacts who are also here: I hope for a f2f exchange - to everyone else - we can happily exchange ideas about the topic afterwards

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  • SBD Automotive hat dies direkt geteilt

    Profil von Alex Oyler anzeigen, Grafik

    Director - North America

    I'm thrilled to share the formal announcement of VehiclePlannerPlus "2.0" (aka #VPP), our ground-truth data tool for tracking vehicle feature penetration rates, pricing, and packaging in the United States. This major update includes the addition of a new feature that can calculate penetration rates by feature and package, an incredibly useful set of data for OEM product planners as well as suppliers. In addition, major performance and data quality enhancements have been implemented, improving query response time to near-instantaneous while ensuring the highest standard of accuracy in the source data used to calculate the penetration rate and pricing information. More information on VPP 2.0, developed in partnership with DataOne Software, can be found here: https://lnkd.in/gcWFJhk3 SBD Automotive Joe Creese Garren Carr Nori Tauhidi

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  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    🚨 Get up-to-speed on the latest automotive industry trends and topics in 10-minutes or less with our complimentary SBD Explores Series! 🚨 As new trends, technologies, and talking points continue to engage the industry, tracking and recognizing their impacts can seem daunting. Cutting through this noise with up-to-date insights into the latest trends is SBD Explores – our series of insight reports. Designed to identify how and where new trends will impact the industry all while profiling the OEMs at the forefront of each trend. This analysis is accompanied by key takeaways and deep insights from our industry experts, who also recommend the best practices for reacting to each of these trends. So far this year, SBD Explores has covered a range of contemporary, high impact, topics, such as the standardization of NACS, data privacy, OTA updates, and much more. Click below to view our full catalog of SBD Explores Editions for you to view/download and contact us directly to learn more and speak with one of our experts! https://lnkd.in/gAJb6YZ7

    SBD Explores

    SBD Explores

    sbdautomotive.com

  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    🔐 Our Cyber Intelligence Guide is designed to raise awareness on the diverse threats and vulnerabilities that affect vehicles and connected & autonomous vehicle systems. Our team of security experts designed this report to promote a positive security culture within OEMs, suppliers and other key players, with insights into the recommended defense and mitigation countermeasures, and to highlight the importance of incident response analysis within the industry. The Cyber Intelligence Guide functions as a key foundation in a robust UNECE R155 compliance strategy that requires OEMs to continually assess their vehicles against the latest threats and vulnerabilities. This report is not only aimed at system developers, but it also gives executives a broader understanding and insight of risk management and how this should be applied within their organization and throughout their supply chain. Check out the sample provided below featuring Tesla, Ford Motor Company & Toyota Motor Corporation. The pages provided give a first-hand insight into just a small portion of the overall vehicle and system vulnerabilities highlighted throughout the full 250 page report. Reach out to us today to learn more about this report and be sure to visit our website to view our full catalog of off-the-shelf research! https://lnkd.in/gmRSd4b8 #security #vehiclesecurity #compliance #safety

  • Unternehmensseite von SBD Automotive anzeigen, Grafik

    7.655 Follower:innen

    🚨 Tomorrow's the day! 🚨 AutoTech: Detroit 2024 officially kicks off and our team is excited to be back! If you're planning on attending, and haven't already, be sure to sign up for our exclusive Show Floor Tours we'll be hosting on both days of the event! These curated tours offer a guided experience to discover the future of the automotive industry and all that the show floor has in store. One of our industry experts onsite will guide you through some of the most exciting announcements and demos the show has to offer and offer insight into how they have the potential to redefine the automotive industry. Act fast and click below to sign up for this limited opportunity, as spaces are allocated on a first-come, first-served basis and only a few spaces are still available! Also, if you'll be onsite be sure to stop by our booth (#1114) and say Hi! We can't wait to see you all at the event tomorrow, meet with long-time industry friends and make new connections too! #autotechdetroit #suburbancollectionshowplace #automotive

    AutoTech: Detroit | SBD Automotive Show Floor Tours - WardsAuto

    AutoTech: Detroit | SBD Automotive Show Floor Tours - WardsAuto

    wardsauto.informa.com

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