Legends

Unwavering Pinstripe Passion! Thank you to our Legends team members who brought their passion, dedication, and expertise to Yankee Stadium.   For every home run crushed, every 99 Burger devoured, and every jersey secured in the team store, your hard work and commitment to excellence delivered a legendary fan experience from Opening Day to the World Series! #TheLegendsWay | #RepBX

Gold medal memories at the Paris 2024 - Comité d'organisation des Jeux Olympiques et Paralympiques de 2024 Games! 😍 🏅 Across 30,000 points of sale in France, the Paris 2024 licensing program for official boutiques was a hugely popular success! Legends served as the onsite official store operator at the Paris 2024 Olympic and Paralympic Games! #TheLegendsWay

This October for Breast Cancer Awareness Month, Legends and ASM Global honor team members who have fought a courageous battle, those still fighting, and those who may face this battle in the future.   As a compassionate community supporting fighters, survivors, and caretakers, together we make a difference in the struggle to defeat breast cancer. 💖   #TheLegendsWay | #ASMGlobal

It has been a busy month for our Legends team in Europe as they spread #TheLegendsWay at both the Leaders Summit and eps ARENA SUMMIT, where we showcased why we are the best in class when it comes to venue innovation and commercialization.   🔸At Leaders in Sport, our experts, including Benham Wrigley, Martin Jennings, Ted Glick and Paige Robinett, shared key insights on building and renovating venues to maximize revenue. From assessing performance to driving investment returns, we explored what it takes to help Europe's top clubs thrive through strategic stadium developments.   🔸Over at eps ARENA SUMMIT, Nikolaus von Doetinchem and Ryan Tawwater discussed how year-round stadium activation transforms venues into 365-day revenue-generating hubs. They discussed how clubs like Real Madrid C.F. and Arsenal F.C. have leveraged innovative strategies to create extraordinary fan and event experiences and the importance of fan centricity and premium F&B offerings to create memorable moments that keep people coming back.   Legends continues to push boundaries, creating best-in-class solutions that enhance venue commercialization and deliver premium experiences worldwide.

Celebrating the creativity and dedication of our world-class culinary crew for International Chefs Day!    Our world is more flavorful because our incredibly talented team brings culinary innovation to life at our venues worldwide.   To our chefs—thank you for your hard work creating memorable fan experiences that continue to set the standard in the live event industry! #TheLegendsWay

Safe to say Legends premium attractions ATTRACT some premium talent! 😉🙌   These Faces in Legendary Places are taking observatories like One World Observatory in New York City, View Boston, and Vue Orleans Obervation Deck to new heights with impeccable cuisine, expertly curated events, thoughtful guest service, and dedicated team leadership. Learn more! ⬇️

Charlotte 49ers Athletics and Legends have struck a new partnership that will enhance the 49ers fan experience! Our team will lead strategy, sales and marketing for premium seating and general tickets as part of the planned renovation of Jerry Richardson Stadium.   Read More: https://lnkd.in/gRHfpmRp   Mike Hill, Charlotte Director of Athletics: "The expansion of Jerry Richardson Stadium is an exciting project and will truly elevate the game day experience for Charlotte Football. We are thrilled to partner with Legends in order to maximize that experience for our fans."   Mike Behan, President, Legends College: We are excited to work closely with Charlotte to identify new, engaging, and entertaining platforms for 49er fans to connect with their school, alma mater, or favorite team while positioning the University for success and growth in the evolving collegiate athletics landscape.”   #TheLegendsWay

Keeping #TexasHockey Fans Geared Up!   As the puck drops on the 2024-2025 National Hockey League (NHL) season, we’re excited to support the top-tier merchandise operations for the Dallas Stars!   Our commitment to providing a best-in-class merchandise experience ensures fans in the arena and online have access to the most popular styles and team-exclusive products from premier vendors.   #TheLegendsWay

United in our vision to amplify the world's premier sports and entertainment network!   Legends ASM Global team members made the rounds at IMEX this week, connecting industry leaders in the event sector with some of our marquee properties. #TheLegendsWay | #ASMGlobal

That’s a wrap on an unforgettable week with Sports Business Journal hosting the AXS DRIVE Conference at The Star in Frisco, TX!   The event kicked off #TheLegendsWay hosting the welcome receptions in partnership with the Dallas Cowboys at the Cowboys Club and Training Table, where our Legends Hospitality team delivered an incredible food and beverage experience, setting the tone for a week of insights and innovation. And Dallas Cowboys Owner, President, General Manager Jerry Jones, gave an inspiring speech reflecting on his iconic career and journey in building the world’s most valuable franchise.   Throughout the week, Mike Ondrejko, President, Legends Global Sales, and Chad Estis, Executive Vice President, Legends and Dallas Cowboys, were part of panel discussions sharing their expertise on premium hospitality, franchise management, current trends and the future of the sports industry.   Thank you to all the attendees who joined us in Texas!