Hawk (an Azerion company)

We’re pleased to announce that Hawk has been shortlisted for the European Video Awards in the Best Video/TV Out of Home Campaign category! This nomination recognizes our work with VIOOH on The Perfume Shop campaign. The awards ceremony will take place on September 26th. Stay tuned! #Nomination #Awards #EVA24 #EVA2024 - VideoWeek - Azerion UK

We are delighted to welcome Erwann Bret as Full-stack developer! Erwann joins the team led by Alexandre LORIN, Hawk's CTO. Welcome aboard! 🚀

“CTV has often been confined to ‘Total Video’ activations. Yet it offers unrivalled power within omnichannel plans, combined with DOOH for example.” With Azerion recently announcing a CTV partnership with Stamp, we spoke to Mehdi Aroussi, Senior Director Global Partnerships at Azerion, to understand the ambitions of this tie-up and discuss the future of connected TV. Discover the interview 👇🏻

« Le plus gratifiant est de voir mes projets créatifs prendre vie. Savoir que des milliers de personnes pourront voir mes créations sur tous les écrans activables par Hawk (mobile, desktop, TV, DOOH, audio, etc) me remplit de fierté et de satisfaction ! » Rencontre avec Matthieu Domont, Directeur artistique chez Hawk (Azerion) 👇🏼

What an incredible week at Cannes Lions! We were thrilled to once again be able to invite some of our key clients to enjoy this event with us! For the second year running we hosted the ‘Hawk Villa’ ☀ where we entertained clients / friends from Omnicom, the7stars, Publicis, All Response Media and T&P𝑚. It was a pleasure to be able to discuss some key trends with such great minds, and to celebrate collaboration and success in advertising with the great and good of our brilliant industry. #CannesLions2024 #CannesLions

Accompagné par Hawk et Groupe Partenaire, l'annonceur a constaté une hausse de trafic au sein de ses trois magasins, avec une évolution de 15% du chiffre d’affaires du réseau vs N-1 ! « Notre collaboration avec Hawk a permis de répondre aux enjeux de Bon d’Ici en ayant pris en compte ses spécificités et ses objectifs, et tout en optimisant son budget », Sébastien Dufour, CEO Groupe Partenaire Découvrez la campagne locale diffusée en TV segmentée pour Bon D'ici, réseau de magasins de produits locaux basé à Nantes et Laval 👇🏻

Reflecting on the first six months of the year at Hawk: we've taken a moment to look back on our achievements and the highlights that marked the first half of the year with you! 🫱🏻🫲🏼 We announced a new partnership with Mastercard Data & Services, offering advertisers the opportunity to identify and activate their shopper audiences and intentionists based on aggregated and anonymized data from Mastercard 🌟 Unveiled a new, more intuitive DSP interface, as well as a host of new features and targeting options 📺 Partnered with Stamp to provide Hawk DSP customers with instant access to all types of #CTV inventories accessible via Stamp 🤓 Organized a successful webinar on Drive-to-Store with the experts from  AllMatik | Groupe CEETADEL 🎤 Took part in a great panel session at d3con about #DOOH and how it is transcending traditional borders and allowing brands to engage with new global audiences 🎙 Sponsored, once again this year, the IAA UK Talks on Attention  🌐 Took part in #OMGProgrammaticDay2024 to talk about programmatic trends & omnichannel advertising with OMG's programmatic experts from all over Germany  🎧 We discussed all things about digital audio with the expert and Audio director at Goodstuff Communications, Kieran Maguire ✍🏻 Published numerous articles to support & inspire agencies and advertisers on the key issues of the industry 🫱🏻🫲🏼 Developed more synergies than ever with the Azerion teams! And none of this would have been possible without the unfailing support of our customers, partners and all the Hawk teams. Thank you!

Let’s hear it for audio as the ad channel continues to grow and innovate! Check out our interview with Kieran Maguire, audio director at Goodstuff Communications, who talks to Jessica Harris about his role, the growth of audio, and the key part it plays in raising brand awareness. #interview #digital #insights

Le saviez-vous ? 🚴🏻♂️ 42,5 millions de Français ont suivi le Tour de France l’année dernière sur les antennes et plateformes de France Télévisions ! Cette course cycliste mythique représente une opportunité unique de communication pour les marques. DCO, omnicanalité... découvrez dans cet article nos recommandations d'activations publicitaires à mettre en place 👇🏻

Being different, the pop culture, running a creative studio with a desire to excel... discover our discussion with Benjamin Pascaud, Head of Studio at Hawk (Azerion)!