glomex GmbH

We had an amazing day at the Data & AI Expo 2024 ProSiebenSat.1 Media SE! It was a fantastic opportunity to delve into the latest AI applications in Broadcasting, Marketing, and Creation. We enjoyed learning about diverse AI projects across the ProSiebenSat.1 group — special shout out to flaconi, wetter.com GmbH and Verivox GmbH — and sharing insights into our AI-powered solutions glomex GmbH. Here are a few of the projects we showcased: • Dynamic Video: Creating daily horoscope articles and videos that are fully automated • AI Teaser Extractions: Automatically generating engaging teaser images for videos • Publisher Recommendations: Enhancing content recommendations for publishers • Contextual Matching: Finding the perfect video to match articles • IAB Category Tagging: Categorizing content effectively using IAB standards • Brand Safety by URL: Ensuring content safety for brands Thank you to everyone who participated and made this event so engaging and insightful. Excited to continue exploring the world of AI! #DataAIExpo #AI #MachineLearning

Did you know that #glomex offers a variety of #VideoContent on the European Football Championship? ⚽ The #EURO2024 is one of the most prestigious tournaments, showcasing top-notch football talent and captivating millions of fans worldwide. Throughout this major sports event, we provide up-to-date videos from high-quality content owners to our #publishers. Do you want to enrich your articles with various videos? Check out the link to the glomex Exchange in the comments below. 👇

On Monday, all our employees came together at our headquarters in Munich. At #glomex, we value all opportunities to spend time as a #team. That’s why we decided to make the most out of our office day by organizing a BBQ dinner on the rooftop terrace after a productive workday. Sharing moments outside of the office helps strengthen our #TeamSpirit and #collaborative work environment. The evening was filled with engaging conversations and great food. A big thank you to everyone who was part of it!

Mastering the challenges of video monetization - are you ready? We had the pleasure to participate in this year's Media Lab Innovation Festival! Besides workshops, there were presentations by experts who shared their visions of the future media landscape. Today, the event kicked off with the session “From Click to Cash: Mastering the Challenges of Video Monetization” by our Managing Director Lars Friedrichs. He presented inspiring ideas and insightful perspectives on the topic of #VideoMonetization. Sharing is caring - here are the key takeaways: 🚀 Money follows usage: Expect a steady rise in both video consumption and ad spending over the coming years. 🚀Quality is key: In-stream inventories will maintain their value and attractiveness to marketers, especially with the growing transparency in the market. 🚀AI has come to stay: AI will play an increasingly vital role in optimizing monetization and streamlining content production. 🚀The cookiecalypse is canceled: Beyond the era of 3rd party cookies, meaningful and captivating video monetization avenues will persist. How do you deal with the challenge of monetizing videos?

Who will be the winners of Germany’s Next Topmodel 2024? The semifinal of #GNTM is taking place tonight, and the #finale is just around the corner. This year's finale promises to be special. Why? For the first time, Heidi Klum will crown not just one, but two winners! Alongside Heidi Klum, other Hollywood celebrities will be present and perform glamorous live acts. So don’t miss out – tune in on June 13th at 8:15 p.m. on ProSiebenSat.1 Media SE or Joyn GmbH. Are you looking for video content to enrich your article? You can find all the highlights from Germany’s Next Topmodel on the #glomex exchange. © ProSieben/Sven Doornkaat

🌟 Join us at the Media Lab Innovation Festival in Munich on June 12 at 10 am, where our Managing Director, Lars Friedrichs, will delve into the topic of 'From Click to Cash: Mastering the Challenges of #VideoMonetization.' The festival, taking place on June 11 and 12, offers two-hour media workshops led by recognized experts. These workshops are specifically designed to address current pain points and guide media representatives in their day-to-day work. We look forward to meeting you at the event. Save the date, and we'll see you there!

We are pleased to announce our collaboration with the European Parliament. As part of this partnership, we are providing high-quality content on our #glomex Exchange for the upcoming European elections. From June 6 to 9, 2024, 370 million EU citizens will participate in shaping the future of democracy in the European Union. In preparation for this momentous event, we are offering our #publishers a variety of informative content, including explainer videos and live streams. To get instant access to this content, you can find the link to our platform in the comments below. #UseYourVote#

Exploring the World of Click-to-Play Video Content 🎥 In today's digital landscape, the demand for engaging video content continues to grow as users seek out captivating and informative experiences. The concept of click-to-play video content is proving to be a compelling way to enrich the user experience while optimizing engagement. For #publishers and #content providers navigating this terrain, it's important to understand the nuances of click-to-play content. Unlike traditional autoplay video, click-to-play puts control firmly in the hands of the viewer, encouraging more deliberate and engaged interaction. Generating impactful click-to-play video content requires a strategic approach. Here are two important considerations: 🌟 Relevance: Understand your audience's interests and preferences to create video content that meets their needs and desires. By aligning your content with their interests, you can foster deeper connections and drive meaningful engagement. 🌟 Quality: Invest in high-quality video production to deliver content that captivates and inspires. Whether through compelling storytelling, stunning visuals or expert narration, prioritize excellence in every aspect of your content creation process. At #glomex, we recognize the immense potential of click-to-play video content in elevating digital experiences. Whether you're looking to improve your existing content strategy or explore new ways to engage your audience, let's connect and find out how click-to-play video content can elevate your digital presence.

Introducing our newest additions to the team: Olivia, Fabius, Konul & Lena!    🙎♀️ Olivia Roetter Team: Marketing 🙎♂️ Fabius Nagler Team: New Business & Direct Monetization  🙎♀️ Konul Najafova Team: Finance  🙎♀️ Lena Dutkowski Team: Monetization Thrilled to welcome them to our glomex team! As working students and interns, they bring fresh perspectives and enthusiasm to our company. We're committed to supporting the next generation of professionals, providing them with hands-on experience and mentorship along the way. Here's to a successful journey together! 🌟 #WelcomeToTheTeam

As the digital landscape continues to evolve at a breakneck pace, the OMR Festival 2024 is an important event for those at the forefront of marketing and innovation. It's a unique opportunity to take the pulse of the industry, and we're excited to be part of it! Our Managing Director, Lars Friedrichs, will be attending #OMR24 on May 7 & 8. At #glomex, we believe in the power of collaboration to drive success. That's why Lars is on the lookout for fresh perspectives and partnerships. If you are planning to visit the OMR Festival and are interested in meeting Lars, please feel free to contact him directly. Credit: Julian Huke