equation AG has acquired Betterfront to boost fundraising efficiency and private market secondaries.
We are pleased to announce that we have joined forces with Munich-based Betterfront Technologies GmbH, a fundraising and secondary platform for venture capital and private equity. Together, we aim to re-invent the archaic fundraising process and facilitate LP stake secondary transactions of VC and PE funds.
Betterfront CEO Michel Geolier will join equation AG as a VP of Business Development and will continue to lead Betterfront:
“I am very excited to join forces with the exceptional team at equation. Like Betterfront, they truly believe that analytics enable superior investment decisions and are the key to success in private markets. This acquisition helps us accelerate the development of our platform and deliver even more product value to fund managers and institutional investors globally. I am grateful for the trust of our team, customers and investors throughout the journey of building Betterfront into a leading fundraising and secondary platform. Today marks a new chapter for Betterfront as well as the beginning of an exciting future for private markets.”
Mark Schmitz, co-founder and CEO of equation AG says:
"As active fund investors in both primary and secondary transactions, we hold the firm belief that private markets can become vastly more efficient with the use of data and smart software solutions. Track record analysis is a centerpiece of due diligence, but the lack of standardization makes it unnecessarily hard for capital allocators and fund managers to find common ground. With Betterfront, fund managers can radically improve their fundraising process and provide liquidity to their existing investors, which is often the key to new fund commitments. We are on a joint mission to promote transparency in private markets during a time when private market investments are essential for economic growth. We have been following Betterfront’s progress since inception and are glad to welcome them to the equation group.”
Congratulations to all involved and especially to Michel Geolier and his co-founders Sergi Case and Pung Worathiti Manosroi for building an impressive product! 👏
https://lnkd.in/dZTybrk3
#m&a #acquisition #vc #venture #venturecapital #saas #fundraising #secondary #data #analytics #tech
[Original press release in the comments]