FIS Freeride World Tour

🚨 2025 FWT by Peak Performance Calendar Announced! 🚨 We are excited to reveal the official schedule for the 2025 FIS Freeride World Tour by Peak Performance, featuring six exciting stops across Europe and North America. This year marks the highly anticipated return of Baqueira Beret, renewing its partnership with the FWT until 2027, and the debut of Val Thorens Pro in France, bringing the Tour back to the country for the first time since 2017. Athletes will compete across these renowned destinations, with their top performances counting towards qualification for the YETI Xtreme Verbier by Honda Grand Finale. 📅 2025 Tour Dates: 🇪🇸 Baqueira Beret Pro, Spain – January 18-23 🇫🇷 Val Thorens Pro, France – January 27 – February 1 🆕 🇨🇦 Kicking Horse Pro, Canada – February 7-13 🇬🇪 Georgia Pro, Georgia – February 23 – March 1 🇦🇹 Fieberbrunn Pro, Austria – March 8-13 🇨🇭 YETI Xtreme Verbier by Honda, Switzerland – March 22-30 Looking ahead to 2026, we’re also excited to announce the inaugural FIS Freeride World Championships in Andorra. This historic event will gather the world’s elite freeriders, elevating the sport on a global stage. Read more ➡ https://lnkd.in/edQc-rDM #FWT #FreerideWorldTour #PeakPerformance #ValThorens #BaqueiraBeret #Verbier #Georgia #Fieberbrunn #KickingHorse Kicking Horse Mountain Resort Saalbach Hinterglemm Leogang Fieberbrunn Verbier Tourisme

🚨 Exciting Partnership Announcement! 🚨 We’re thrilled to welcome Honda Switzerland as the Presenting Partner for the 2025 YETI Xtreme Verbier! As the grand finale of the FIS Freeride World Tour by Peak Performance, this partnership unites the bold spirit of freeride with Honda’s innovation in performance and sustainability. This collaboration reflects a shared vision of pushing boundaries, whether on the mountain or in mobility. Honda's advanced electrified vehicles, including the cutting-edge Honda CR-V, will be on full display as the world’s best freeriders carve their paths down Verbier’s legendary Bec des Rosses. Stay tuned for an adrenaline-packed competition from March 22-30, 2025, where skill, courage, and innovation will take center stage! Find out more ➡ https://lnkd.in/eFUCvizq #FWT2025 #FreerideWorldTour #Honda #YETIXtremeVerbier #Sustainability #Innovation #Performance

🌍🚴♀️ At Freeride World Tour, we’re always looking for ways to reduce our environmental impact while staying connected as a community. That’s why we participated in the Protect Our Winters Mobility Challenge this September! 🙌 As part of this initiative, we launched the FWT Family Strava Club, where our partners, athletes, and freeride community members can ride, share their journeys, and keep moving towards together. Whether you’re biking to work or getting those weekend kilometers in, we want to see you there! 🌱🚵♂️ Join us and let's make every kilometer count! 🌍💪 #FWTFamily #POWMobilityChallenge https://lnkd.in/e9SP-5kE

🚨 Exciting Partnership Announcement! 🚨 The Freeride World Tour (FWT) is thrilled to announce a three-year partnership with Therm-ic (Sidas World), naming them the official glove provider for the Tour! 🏔️🧤 This collaboration brings Therm-ic’s cutting-edge heated gloves and mittens to the world’s top freeriders and our dedicated behind-the-scenes team, ensuring comfort and performance in the most extreme conditions. 🔸 Why Therm-ic? With over 20 years of innovation in heated technology, Therm-ic has revolutionized cold management for athletes and outdoor enthusiasts. From heated insoles to advanced gloves, they’re trusted to keep the cold at bay, ensuring peak performance. 🔸 A Performance-Driven Partnership Therm-ic gear will now be used by elite freeriders like Max Hitzig and Marcus Goguen, alongside legends like Léo Slemett, 2017 FWT Champion. Their expertise will keep both athletes and staff warm and ready to perform in sub-zero temperatures! 🌡️❄️ 🔸 Introducing: Freeride Glove Line As part of this partnership, Therm-ic is launching a new freeride-specific glove collection featuring two exclusive co-branded models designed to deliver optimal warmth and dexterity. 🗨️ Nicolas Hale-Woods, FWT Founder & CEO: "Therm-ic’s heated products will make a significant difference for our athletes and staff who work in the most challenging mountain conditions." 🗨️ Francois Duvillard, CEO of Sidas World (Therm-ic): "FWT perfectly embodies our values of innovation, endurance, and passion for winter sports. We’re proud to equip athletes and support everyone who makes this event happen!" We look forward to this performance-enhancing partnership with Therm-ic and the warmth it brings to the 2024 FWT season and beyond! #FreerideWorldTour #Thermic #WinterSports #PerformanceGear #Freeride

Mammut Sports Group AG joins FIS Freeride World Tour as a safety partner 🤝 The Mammut Sports Group AG, a leader in high-quality outdoor products, including snowsport safety equipment, will be our official safety partner for the next four seasons. Together, we aim to reinforce safety in freeride sports by providing athletes with the essential gear and knowledge to navigate challenging terrain safely. As the popularity of freeride sports continues to grow, the importance of safety becomes even more critical. In response, Mammut will equip riders, FWT staff, partners, and media with snow safety equipment as the official FWT partner for avalanche transceivers, shovels, probes, avalanche airbags and backpacks. Mammut’s commitment goes beyond supplying gear: through safety workshops for athletes, the public, and the media, they will ensure that knowledge about preparation and gear handling is both refreshed and newly acquired. The partnership underscores both organizations' commitment to fostering a safe environment in freeride competitions. #FWT #Mammut #Partnership #RisewiththeMountain

We are excited to announce the renewal of our partnership with GoPro for an additional two years, marking a continued journey after an already successful 7-year collaboration. This enduring partnership has become a cornerstone of the Freeride World Tour, capturing the spirit of adventure, adrenaline, and athleticism that define the sport. Over the past seven seasons, GoPro's cutting-edge technology and products have enabled athletes and fans alike to experience freeriding in its rawest form, bringing the breathtaking moments of competition to life from new and exhilarating perspectives. GoPro cameras have been essential in capturing the intensity, creativity, and boldness of the world’s best freeriders as they conquer extreme terrain and push the limits of what’s possible. As the partnership enters its next chapter, GoPro and FWT remain committed to advancing the sport through innovative content and immersive storytelling. With a shared passion for adventure, the two brands will continue to inspire freeriding fans around the world by showcasing every heart-pounding run, epic trick, and untamed line in stunning detail. The adventure continues! 🚀 #FreerideWorldTour #GoPro #Partnership #HomeofFreeride

We're thrilled to announce the renewal of our partnership with the GORE-TEX Brand for another exciting season! 🤝 Building on last year's achievements with tangible initiatives like the GORE-TEX Gear Tour, which offers fans the opportunity to repair damaged gear, and educational efforts on proper washing and care to extend the lifespan of GORE-TEX products, this collaboration underscores their shared commitment to increase positive impact. The FWT’s annual Sustainability Program, which emphasizes reducing carbon impact, promoting inclusivity, advancing gender equality, and enhancing safety measures, has gained momentum through this successful collaboration. Over the past season, both FWT and the GORE-TEX Brand showcased their commitment to empowering the next generation of freeriders while continuing to elevate legendary athletes. The rigorous performance and durability of GORE-TEX products proved crucial in helping athletes push the limits, no matter how extreme the conditions. The partnership with the GORE-TEX Brand also played an essential role in supporting sustainability oriented initiatives, reinforcing the shared dedication to responsible practices in freeriding. #FreerideWorldTour #GORETEX #Sustainability #Freeriding #OutdoorAdventure

🔍 Unique Opportunity Alert! 🚀 Are you a social media virtuoso looking for your next big challenge? We're on the hunt for a digital mastermind to join our dynamic team! This isn't just another job - it's a chance to make waves in the world of social media. If you live and breathe hashtags, engagement rates, and viral content, we want to hear from you! 💼✨ (pssst rumors say that Mark Zuckerberg would like to apply) #JobOpening #CommunityManager #SocialMediaGuru #CareerOpportunity

Activation Recap: Freeride Women Days 🗻 In collaboration with Peak Performance and RECCO, this initiative aims to inspire and empower women to explore the world of freeriding. 📊 In 2024, 18 women participated in the three Freeride Women Days organized in Kicking Horse, Fieberbrunn, and Verbier. Participants are granted the opportunity to have an incredible experience: ride with a female mountain guide, learn about safety, enhance their freeride skills, and enjoy a day in the mountains. We received over 130 registrations, demonstrating a high demand for such initiatives. 💬 We gathered a testimonial from Heidi, a participant in the FWD in Fieberbrunn, Austria: "The Freeride Women Days event was such a fun and inspiring experience. Many women and girls might see freeriding as too risky or intimidating, so I feel events like this are crucial in offering accessible entry points that make them feel safe and welcomed. This day not only motivated me to improve my own riding but also encouraged me to seek out more opportunities to ski with women and build new connections in the community." 🤝 Together with our partners, we are already planning to offer more opportunities in the coming years to continue encouraging women to try and discover freeriding. Stay tuned! #freerideworldtour #fwt #peakperformance #recco #partnerships #activation #sportsmarketing

Campaign Recap: FWT x SCOTT Goggle Design Contest 🌟 The Freeride World Tour teamed up with Scott Sports SA, our official goggles partner, to launch an exciting campaign in January to design the next FWT goggles. Freeride fans, designers, and newcomers submitted their designs online or at our events. 📊  The Campaign in numbers: _173 design submissions _1M impressions _23.4k votes from engaged fans _3350 average votes via Instagram story This campaign successfully activated our partnership with SCOTT, engaging fans both digitally and on-site. A big thanks to SCOTT and congratulations to Agustina Soler Hubscher for her winning design! 🏆 Stay tuned for the launch of the FWT25 x SCOTT Goggle next autumn 👀 #FreerideWorldTour #FWT #Scott #OutdoorExperience #BrandActivation #FanEngagement #SportMarketing