Chiquita

This October, Chiquita has re-committed to the fight against breast cancer in collaboration with the American Cancer Society and other NGOs around the world. For the eighth consecutive year, the brand will replace its iconic Blue Sticker with a Pink Sticker featuring the Pink Ribbon on bananas worldwide, symbolizing solidarity in the global movement against breast cancer. Chiquita 'Small Change, Big Difference’ campaign is promoting healthy habits and encouraging prevention: by changing her iconic pose to one where she is performing a self-examination, Miss Chiquita leads by example, encouraging women to make small changes in their lives, such as leading a healthy lifestyle and regularly planning medical screenings, to spread the message on the importance of prevention and early detection. Learn more about Chiquita 'Small Change, Big Difference' program here: https://bit.ly/3TTQpN8

We are proud to enter a new age of banana cultivation by introducing the revolutionary, Yelloway One. This is the first prototype of future Yelloway varieties, resistant to the fungal disease Fusarium Tropical Race 4 (TR4) and partially resistant to Black Sigatoka. Developed in partnership with KeyGene, MusaRadix, and Wageningen University & Research (WUR), the Yelloway initiative's mission is simple but powerful: to develop banana varieties that are resistant to the diseases endangering the world’s banana supply while keeping the beloved look, taste, and shelf life of the Cavendish banana. Follow along for updates on Yelloway One and our continued commitment to sustainability and biodiversity!  

We ran for a cause! 💛🍌 A big thanks to everyone who joined us along with the ALCCI - Lucha Contra el Cáncer Infantil. Together, we’re making strides for change!

What do Minions AND Moms have in common? They both have just one thing on their minds: Bananas! While Minions are known for their insatiable love of the “peel good” fruit, moms are bananas for the nutritional benefits, including fiber, potassium and vitamin B6. Building on our ‘It Peels so Good in Every Era’ campaign, see how Chiquita is celebrating Illumination's “Despicable Me 4,” to bring happy, healthy energy—AND MINIONS—to the back-to-school season. https://bit.ly/3zkbUj7

We’re bananas over this story shared by the Carter Burden Network! Bolivar Bajana (“Boli”) recently celebrated his 100th birthday, and he attributed his good health to eating a banana a day 😉 Before he migrated to the U.S., Boli lived in Ecuador, where he worked at a fruit factory that is now Chiquita and probably had the chance to eat a lot of bananas. Happy Birthday, Boli!

As part of our collaboration with Illumination’s “Despicable Me 4,” we popped up in historic locations throughout Europe, depicting the epic evolution of the Minions’ love for bananas, “in every era!”.

We are thrilled to have a brand presence at the 81st Venice International Film Festival for the first time ever! We’re partnering with the prestigious Terrazza Biennale and Terrazza Cinematografo by Atlas Concorde at the iconic Hotel Excelsior Venice Lido resort, welcoming guests with exclusive tastings and special mocktails made with Chiquita products. Additionally, throughout the festival, our video content will appear on the red carpet’s big screen!

Chiquita is excited to peel back the curtain on its latest campaign, “It Peels so Good in Every Era”, in collaboration with Illumination’s "Despicable Me 4, in theaters now.” Fans can get ready to join the Minions on a banana-filled adventure through time, exploring their hilarious evolution with bananas by their side. From the prehistoric jungles to the latest Mega escapades, everyone’s favorite yellow friends and fruit have been inseparable through the ages. Since their creation, Minions have always had one thing in mind: bananas. These bananas have become a true link between eras, as well as an integral part of the Minions’ evolution throughout history. The new “It Peels so Good in Every Era” campaign highlights the Minions’ quirky charm and insatiable love for bananas, making this the perfect match. Banana lovers can also enjoy specially crafted recipes created for the campaign. It's a fun and tasty way for families to enjoy Chiquita bananas together and discover delicious new twists on their favorite fruit. https://www.despicable.me/ #itpeelssogood #wearebananas #despicableme4

Directly from the Tropics, our sustainability director Peter Stedman shares some curious facts about the Banana Plantation. Did you know that Banana is actually a plant and not a tree? And that every bunch of Chiquita Banana is covered in blue bags from Plantation to protect it from sunlight? All our fruit receives the best care to guarantee best taste and quality to our customers and consumers. #wearebananas #besttastebestquality

There were fast cars, family fun and delicious Chiquita Bananas. From booth to trackside, we had a blast at the Hy-vee IndyCar Race Weekend, in Newton Iowa. Looking forward to next year! Thank you Hy-Vee, Inc.