Neil Currie

Stories are everything. When I was starting off at my company Anacker Marketing Group in important first topic would be how to get others to learn about a products or ideas, and remember said things into the future. Accessing long term memory is key for getting people to remember your organization and messaging. But how to do this? A class that really helped me was "Story Telling for Change" at Stanford University Graduate School of Business I learned that one of the basic characteristics of humans as a species was our ability to tell stories. Graphs and bullet points might seem like a faster way to impart knowledge, but stories are by far the single greatest tool do this effectively and reach long term memory. By telling our stories, we are able to share so much more information at once if the story is well crafted. What we say and how we say it are paramount to good knowledge acquisition and dissemination. Take for example the story of Christy Walton and her son Lukas T Walton. This daughter of the Walmart family had a new son, but he was born with cancer and not given much time to live. With incredible resources at her disposal she visited the worlds experts to find a solution and none were able to give her hope. Where the worlds preeminent doctors and researchers failed her, she found hope in alternative nutritional therapies. She heard first hand of the power broad spectrum micronutrients to allow the body to heal, so with her resources she hired a biodynamic expert and had a vegetable garden built on her property at her house in National City where she and her family lived. After the first harvest she took all the biodynamic vegetables and put them in a Vitamix so she could feed the nutrient dense mixture into her newborn's mouth. Shortly after, a checkup revealed that the cancer was gone and her baby boy was perfectly healthy. From that day on, no matter where she was with her family, she would have her biodynamic vegetables harvested, packed, and shipped to her so her and her family could always have access to nutrient dense foods. Today Lukas Walton runs the Walton Family Foundation which is working diligently to bring nutrition back to Americans everywhere. I used this story and crafted many others for companies I worked at during my career. Stores are not only important for getting messages across to others, but are extremely important in achieving organizational cohesion. Our stories matter and those that understand this first, will be remembered far longer than others who don't. Metabolic Mind has a lot of great stories and I highly recommend you check them out. It could change your life for the better as well. #metabolicmind #bazsuckigroup #ketocarnivore #keto #carnivore #lowcarb #paleo #BrainEnergy #DiagnosisDiet #BetterBrain #healing #thrive #metabolichealth #metabolictherapy #metabolicpsychiatry #metabolicpsychology #menthealth #mentalillness #bipolar #bipolardisorder #remission #healing #hope

Want to know how to master thought leadership content? Find out here. #ThoughtLeadership --- Need a content strategy? Let's talk. Need a ghostwriter? Tell me about your project. Want a free website audit? Ask me how.

Want to know how to master thought leadership content? Find out here. #ThoughtLeadership --- Need a content strategy? Let's talk. Need a ghostwriter? Tell me about your project. Want a free website audit? Ask me how.