Heather Mitchell

Heather Mitchell

Greater Montreal Metropolitan Area
1K followers 500 connections

About

Over 20 years in the Pharma industry have exposed me to both the recurrent care gaps in health care and the rich, under-utilized potential of patient empowerment to optimize treatments for chronic disease.

Working locally, with regional and global teams, I have consistently utilized my strengths of ideation, empathy and customer centricity to collaborate and lead teams through customer-focussed transformations that are characterized by a forward-thinking mindset for excellence in health care, and positive outcomes for patients, stakeholders and companies alike.

Fuelled by curiosity, I'm a strong advocate of understanding the motivations and drivers of all valued stakeholders, being customer-inclusive, building trusting relationships and delivering experiences that surpass expectations. I am confident that this has been the secret sauce to my never having missed a revenue objective.

As a dynamic and proactive strategist, I have led and coached teams through change and crisis management, created and executed business plans, and navigated successfully through critical decision making in ambiguous and evolving environments. My experience in brand strategy and management throughout all product lifecycle stages and with 30 brands has yielded strategically differentiated, customer-responsive revitalizations of maturing brands and promising launches.

My journey has led me to this point - a desire to work with teams and organizations who believe that putting the patient first is a priority and prerequisite for success for all. I am excited to utilize my skills, strengths, and experiences in a new role that allows me to strategize for future opportunities, identify solutions for challenges, and build solid relationships that render the company more profitable and responsive to patient and client needs.

Key Competencies
• Strategic Brand Development & Management
• Patient Support Strategy for Better Persistence, Retention and Outcomes
• Direct and Cross-functional Team Leadership
• Stakeholder Engagement and Development
• Omnichannel Marketing (including digital) Communications
• Global Team Partnership and Collaborations
• Coaching and Training
• Cultural Competency and Humility


#brandbuilder #brandmarketing #brandspecialist #brandstrategist #patientcentric #patientengagement #newchallenges #PSP #patientsupport #patientadvocacy

Articles by Heather

  • Into the Black Box of Patient Engagement

    Into the Black Box of Patient Engagement

    I was nodding my head emphatically as I read this article: "The Science and Psychology Behind Patient Engagement" by…

    7 Comments
  • A concept long overdue... when will it be the norm?

    A concept long overdue... when will it be the norm?

    On the path to a science of patient input. Just read a great article on the long overdue concept of integrating patient…

  • Planning for Patienthood

    Planning for Patienthood

    I recently read this thought provoking article on patient accountability. What's your take on it? Patients should…

    1 Comment

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Experience

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    Montreal, Quebec, Canada

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    Dorval, Quebec, Canada

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    Dorval, Quebec

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    Montreal, Quebec

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    Montreal, Quebec

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    Kirkland, Quebec

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Education

Licenses & Certifications

Volunteer Experience

Honors & Awards

  • Operational Excellence Award

    Novartis Oncology

    Received an Operational Excellence Award for working cross-departmentally and with urgency to create value for PSP customers

  • Substance Award

    CDM, Peer-nominated and selected

    Received the Substance Award, one of CDM's four peer-nominated value awards, reflective of work completed to "dig deep" when assessing client situations and to uncover actionable truths

  • National Health Information's Silver Award: Total Health Information Program category

    National Health Information Award

    2015 Silver Award recipient of the National Health Information Award for the materials developed as part of our patient support program, recognized as one of North America's best consumer health programs and materials in the category of Total Health Information Program.

    The awards program is the largest competition of its kind, and annually recognizes the consumer health programs and materials from across North America. Winners have included AARP, American Heart Association, CDC, Mayo…

    2015 Silver Award recipient of the National Health Information Award for the materials developed as part of our patient support program, recognized as one of North America's best consumer health programs and materials in the category of Total Health Information Program.

    The awards program is the largest competition of its kind, and annually recognizes the consumer health programs and materials from across North America. Winners have included AARP, American Heart Association, CDC, Mayo Clinic, and Red Cross.

  • 3 Awards of Excellence and 1 Special Achievement Award (2004-2007)

    Merck Frosst Canada

    Recognized on 4 occasions for outstanding contributions throughout my tenure as Product Manager at Merck Frosst Canada

Languages

  • English

    Native or bilingual proficiency

  • French

    Professional working proficiency

  • Spanish

    Limited working proficiency

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