🚀 Creator content is driving purchases, with 48% of Americans buying products based on influencer recommendations. According to Nielsen's NCSolutions report, Gen Z leads with 66% making purchases through creator content, followed by millennials at 55%, Gen X at 41%, and baby boomers at 24%. Influencer marketing is reshaping consumer behavior, making it crucial for brands (like you) to leverage this powerful tool for yourselves and your clients. 😎
Onecliq.io | Marketing Co-Worker / AI Content Tool
Software Development
The first AI marketing co-worker that researches, analyzes, creates & repurposes your content (in one click)
About us
OneCliq is your teams artificially intelligent marketing co-worker, designed to elevate your content creation and marketing efforts using our own Consumer Insight Engine. With OneCliq, agencies and brands can produce on-brand content faster, giving you and your clients a competitive edge, making them loyal fans of your work. Here’s what OneCliq can do for you: - Combines content strategist, research analyst, and copy editor into one system. - Uses real-time audience behavior for data-driven, tailored content. - Analyzes competitors and trends to keep content fresh. - Ensures a consistent brand voice across all platforms. - Transforms videos into SEO-optimized blogs and social posts. - Continuously learns and adapts to your style and audience preferences. Ready to experience OneCliq for your agency? Join today on our free plan and jumpstart your marketing advantage.
- Website
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https://onecliq.io/?utm_source=linkedin.com&utm_medium=profile
External link for Onecliq.io | Marketing Co-Worker / AI Content Tool
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- Toronto
- Type
- Privately Held
Locations
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Primary
Toronto, CA
Employees at Onecliq.io | Marketing Co-Worker / AI Content Tool
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Tom Lamb
Bringing AI to Strategic Communications: Marketing, Advertising, Content Creation, Public Relations, Immersive Events and Campaigns, Account and…
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Mike Ashie
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Carmelia Ray
Social Impact Marketer | Chief Revenue Officer | Love Science Certified | Celebrity Matchmaker |Super-Connector | Content Creator | Tech Investor |…
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Denis Keane
Business Development. Entrepreneur. Consultant. Brand Champion
Updates
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Unlocking Brand Loyalty: The Power of Visual Identity Did you know that our loyalty to brands is driven by more than just product quality? It's all about the visual cues that trigger familiarity and connection. Let's dive into the fascinating world of consumer behavior: 🔸 Polygamously loyal: Consumers have a repertoire of preferred brands, but they're not exclusive. 🔸 The impact of visual identity: A unique and recognizable brand image is crucial for building loyalty. 🔸 The availability factor: Brands need to be visible to capture consumers' attention and stay in their minds. 🔸 The danger of obscurity: Blurry, forgettable brands struggle to create lasting impressions. 🔸 Bridging the gap: Advertising and publicity play a vital role in building brand recognition outside the store. So, how can you leverage visual identity to close the gap and foster brand loyalty? 1️⃣ Create a unique brand identity that stands out from the competition. 2️⃣ Invest in advertising and publicity to increase brand visibility. 3️⃣ Consistently deliver on your brand promise to build trust and loyalty. Remember, it's not just about the product; it's about the emotional connection consumers have with your brand. What are your favorite brands that have mastered visual identity? Share your thoughts below! #BrandLoyalty #ConsumerBehavior #VisualIdentity
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You may know Tanika McLeod for her braids, but she’s also a startup expert and just shared some of that knowledge by speaking at The Seymour Schulich Building at York University! 🎙️ Tanika gave a talk about Doing Customer Discovery The Right Way, explaining how to talk to customers before you even have a product. As a founder, entrepreneur, or business owner, your primary job is to build the right product. But let's face the reality: it's one of the toughest challenges out there. Only 2% of startups successfully accomplish this task. It boils down to finding strong market fit for your product – understanding your customers' needs and desires and delivering a solution that resonates. A huge thank you to York University, and the Seymour Schulich Building for having us! 😄 Are you part of the 2% who have successfully built the right product? Share your experiences and insights in the comments below. 🙌 YSpace, York University #Entrepreneurship #Startup #YorkU #YorkUniversity
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The Truth About Brand Loyalty: It's More About Convenience Than You Think When it comes to brand loyalty, we often think it's driven by deep emotional connections or superior quality products. But what if I told you that convenience plays a bigger role than we realize? Consider these key insights: - People are not super loyal to brands; they prioritize convenience in their buying decisions. - Physical availability plays a crucial role in consumer choices. If your brand isn't easily accessible, customers will simply choose a competitor. - Habits and routines heavily influence loyalty. While we might believe we have a strong preference for a specific brand, it could actually be a result of habitual behavior. So, how can businesses leverage this knowledge to their advantage? 1️⃣ Focus on accessibility: Ensure your brand is easily available, whether it's through physical locations, online platforms, or streamlined purchasing processes. 2️⃣ Prioritize convenience: Identify pain points in the customer journey and find innovative ways to make it easier for your customers to engage with your brand. 3️⃣ Create habit-forming experiences: Encourage repeat purchases by offering personalized recommendations, loyalty programs, and seamless customer experiences. Now, here's a question for you: How can your business enhance convenience and create habit-forming experiences for your customers? Share your thoughts in the comments below! #BrandLoyalty #CustomerExperience #ConvenienceMatters
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The Balance of Attracting New Customers vs. Retaining Current Customers - What Does the Science Say? Are you struggling to find the right balance between acquiring new customers and keeping existing ones? The science behind consumer behavior provides some valuable insights: 1️⃣ Focus on Availability: Increase both mental and physical availability to reach potential customers and create opportunities for acquisition and loyalty. 2️⃣ Loyalty is Earned: Building a loyal customer base is a natural outcome when you have broad availability and meet customers' needs consistently. 3️⃣ Winning Customers is Key: While loyalty is important, winning new customers is vital for business survival and growth. Without ongoing customer acquisition, your brand may face decline. Remember, brands are not perceived as human entities by consumers according to scientific studies. The evidence suggests that people differentiate between animate and inanimate objects, and brands fall into the latter category. So, instead of relying on personal beliefs or feelings, let's focus on the evidence and insights that science provides. I would love to hear your thoughts on this topic. How do you strike a balance between attracting new customers and retaining existing ones? #CustomerAcquisition #CustomerLoyalty #BusinessGrowth
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