Join Greg Whitfield and Stacy Parker as they dive into an enlightening conversation with Kristen Winter BA, CHRE, MAIS, EVP of Programs, People, and Leadership at Sunnybrook Health Sciences Centre. Join us on a deep dive into the heart of healthcare leadership as we explore the pivotal role of employer branding in recruitment and retention. Discover how Sunnybrook's commitment to culture, innovation, and community impact has transformed their approach to attracting top talent. Learn about Sunnybrook’s unique culture of humility, teamwork, and the profound impact they have on patients and their families. Kristen shares insights on building a robust employer brand media strategy and the importance of a people-centric approach in transforming healthcare talent recruitment. Key Takeaways: • The Importance of Employer Brand Media in Recruitment and Retention • Holistic Recruitment Strategies in Healthcare • The Role of Leadership and Active Listening • Strategic Media Partnerships and Cross Org Collaboration • Resilience and Adaptability in the Healthcare Sector Whether you're an HR professional, a leader in healthcare, or simply passionate about organizational excellence, this episode is a masterclass in aligning people, culture, and performance for measurable business success. . S01E06 of Blu Thread Conversations - How Recruitment Marketing Helps Our Healthcare Shortages with Sunnybrook Health Sciences Centre is OUT NOW on Apple Podcasts, Spotify, Amazon Music, and Audible Podcast link: https://lnkd.in/eiWs-SAT #Sunnybrook #ThisPlaceIsSpecial #Healthcare #EmployerBranding #Media #Culture #HRStrategy #RecruitmentMarketing #TalentAcquisition #CHRO
Blu Ivy Group
Human Resources Services
Toronto, Ontario 3,796 followers
Employer Branding & Employee Engagement Consultancy
About us
Blu Ivy is an employer branding and employee engagement consultancy that builds award winning cultures and authentic employer brands. We help organizations emotionally and honestly connect with both job seekers and employees, in turn driving tangible business results. Whether your organization requires a full employer brand strategy, the development of an employee value proposition, or an employee engagement solution, we use best-in-class global research tools and methodologies. Blu Ivy Group provides creative communications, digital and social media talent strategies, brand ambassador programs and employer branding videos to help ensure you connect emotionally with talent at all levels. https://linktr.ee/blu.ivy.group
- Website
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http://www.bluivygroup.com
External link for Blu Ivy Group
- Industry
- Human Resources Services
- Company size
- 11-50 employees
- Headquarters
- Toronto, Ontario
- Type
- Privately Held
- Founded
- 2013
- Specialties
- Employee Engagement, Human Resources Consulting, Digital Employer Branding Strategy, Employer Branding Communications, Employee Value Proposition Research & Development, Brand Ambassador Programs, Employer Branding Creative, and Employer Branding
Locations
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Primary
141 Borden St
Toronto, Ontario M5S, CA
Employees at Blu Ivy Group
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James Powell
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Leandra Harris
Employer Branding & Employee Engagement that Drives Award Winning Cultures.
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Thomas Reneau
Director @ Blu Ivy | Employer Branding, Award-Winning Workplaces
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Stacy Parker
Award winning Employer Brand, Reputation and Recruitment Marketing Agency | Co-Founder and Managing Director
Updates
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🚀 Unveiling the Power of EVP Activation 🚀 Our latest blog, from Thomas Reneau, takes a deep dive into the transformative impact of Employee Value Proposition (EVP) Activation on organizational success. Discover why activating your EVP is crucial for creating an engaged and thriving workplace culture. Thomas' strategic framework for successful EVP Activation can be boiled down to three words: Engage, Excite, Sustain ✨ Key Takeaways: Empowering people-focused and values-driven storytelling Engaging and retaining top talent Building a strong employer brand Enhancing employee engagement and satisfaction Unlock the full potential of your EVP and propel your business forward. 🌟 🔗 Read more: https://lnkd.in/eTkb97c8 #EVPActivation #EmployerBranding #EVP #EmployeeEngagement #TalentAcquisition #HRStrategy #WorkplaceCulture
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How can you help your CHRO reclaim what you hired them to do? Discover actionable recommendations for CEOs to create a strategic roadmap that supports HR leaders effectively. 📈 Act Now: Download our whitepaper for a deeper dive and tune in to the latest Blu Thread Conversation podcast for actionable insights. 👉 Download the whitepaper - https://lnkd.in/eHwbmtrR 🎤 Listen to the podcast - https://lnkd.in/eHrMcXwy #CHRO #Leadership #HR #CEO #EmployerBrand #EVP #Whitepaper #BurnoutCrisis
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📢 Are your senior leaders drivers and advocates for your business? Do they recommend your products and services? Do they share your content and connect with potential customers to help drive your business forward? 📈 Act Now: Download our whitepaper for a deeper dive and tune in to the latest Blu Thread Conversation podcast for actionable insights. 👉 Download the whitepaper - https://lnkd.in/eHwbmtrR 🎤 Listen to the podcast - https://lnkd.in/eHrMcXwy #CHRO #Leadership #HR #CEO #EmployerBrand #EVP #Whitepaper #BurnoutCrisis
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Where do you want your CHRO investing their time? Discover other alarming trends and actionable insights revealed in Blu Ivy’s latest whitepaper, “CHRO and People Leader State of the Nation: It's Time for CEOs to Act.” 📈 Act Now: Download our whitepaper for a deeper dive and tune in to the latest Blu Thread Conversation podcast for actionable insights. 👉 Download the whitepaper - https://lnkd.in/eHwbmtrR 🎤 Listen to the podcast - https://lnkd.in/eHrMcXwy #CHRO #Leadership #HR #CEO #EmployerBrand #EVP #Whitepaper #BurnoutCrisis
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🚀 Boost Your Recruitment Performance with T3 Targeting & Audience Insights 🚀 In the rapidly evolving landscape of talent acquisition, innovative recruitment marketing strategies are key to attracting top talent. Our latest blog explores Blu Ivy’s proprietary T3 Targeting & Audience Insights approach and how it redefines employer branding and candidate connection. Key Highlights: The power of employer branding Creating a full-funnel recruitment marketing plan Utilizing advanced data and technology for audience insights Measuring ROI to inform future campaigns Discover how a strategic, data-driven approach can elevate your recruitment marketing efforts. 🔗 Read the full article: https://lnkd.in/em6fhmSr #RecruitmentMarketing #EmployerBranding #HRStrategy #TalentAcquisition #AudienceInsights #HiringSuccess #BluIvyGroup
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Pitch mode activated. We love collaborating live to help organizations solve their most complex talent, recruitment marketing, and employer brand challenges. #employerbrand #EVP #recruitmentmarketing
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Are leaders in your organization disengaged? Culture needs a reinvestment now! Are you facing a culture and leadership crisis? Blu Ivy’s latest podcast episode offers valuable insights from our whitepaper, highlighting the urgency for CEOs to act now. Stacy Parker shares essential steps to reconnect with HR leaders, invest in the right technologies, and develop an authentic EVP and LVP. 📈 Act Now: Download our whitepaper for a deeper dive and tune in to the latest Blu Thread Conversation podcast for actionable insights. 👉 Download the whitepaper - https://lnkd.in/eHwbmtrR 🎤 Listen to the podcast - https://lnkd.in/eHrMcXwy #CHRO #Leadership #HR #CEO #EmployerBrand #EVP #Whitepaper #BurnoutCrisis
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🧯Was your CHRO hired to be a firefighter? How do you support your CHRO so that they have time and space to focus on looking forward? Discover other alarming trends and actionable insights revealed in Blu Ivy’s latest whitepaper, “CHRO and People Leader State of the Nation: It's Time for CEOs to Act.” 📈 Act Now: Download our whitepaper for a deeper dive and tune in to the latest Blu Thread Conversation podcast for actionable insights. 👉 Download the whitepaper - https://lnkd.in/eHwbmtrR 🎤 Listen to the podcast - https://lnkd.in/eHrMcXwy #CHRO #Leadership #HR #CEO #EmployerBrand #EVP #Whitepaper #BurnoutCrisis
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How honest can your senior leaders truly be in providing you feedback? Is there a trust gap in your organization that needs closing to help you move forward? It's time to listen. Deep listening is crucial for developing a robust Leadership Value Proposition \(LVP\) that resonates with senior leaders. Learn how aligning your LVP with leaders' needs can drive business success and foster a high-performance culture. 📈 Act Now: Download our whitepaper for a deeper dive and tune in to the latest Blu Thread Conversation podcast for actionable insights. 👉 Download the whitepaper - https://lnkd.in/eHwbmtrR 🎤 Listen to the podcast - https://lnkd.in/eHrMcXwy #CHRO #Leadership #HR #CEO #EmployerBrand #EVP #Whitepaper #BurnoutCrisis