Effie Awards Europe

🌟 Are you planning on entering the Effie Awards Europe this year? 🌟 The Positive Change Effie’s celebrate brands and non-profits promoting good through purpose-driven marketing. Two tracks: 🌱 Environmental 🤝Social Good Campaigns that ran in a single country in Europe at any point between 1 January 2023 and 31 March 2024 are eligible to enter. If your campaign fits, this is for you! Find out more here: https://rb.gy/plw82m #EffieEurope

Did your campaign run in two or more European countries between 1 January 2023 and 31 March 2024? If so, this is the right category for you! Learn more about how to enter the Multi-market category here: https://rb.gy/3mnedc

🌟 Announcing the 2024 Effie Europe Awards Jury! 🌟 We're excited to reveal the distinguished jury for the 2024 Effie Europe Awards, featuring nearly 180 top marketing leaders from 24 countries. 🚀 Leading the jury are co-chairs Harrison Steinhart, Global Strategy Director at DDB Paris, and Iva Bennefeld-Stepanic, Vice President Marketing Central Europe | International at Mondelēz International. Their expertise will be invaluable in recognising the most effective and impactful marketing campaigns across Europe.   Read the full announcement here: https://rb.gy/5754ym #EffieEurope

Discover how DDB Romania and VIF's #UnExaminable campaign achieved double Gold Effie 2023 with their astonishing effort that led to abolishing virginity testing in Romania. Through strategic media engagement, public mobilization, and legislative advocacy, they raised awareness among 18 million people, and gathered over 44,000 petition signatures. This impactful campaign exemplifies the power of advocacy in driving positive social change. Access the case study here: https://rb.gy/65z83m

Our June newsletter is now available 🌟 The Effie season is finally here. Call for entries are now open. Need help with your entry? Find all the materials you need to prepare your best Effie entry. We propose an excellent example of marketing success that secured a double Gold Effie award. Effie Awards Worldwide unveiled the 2023 Index. Finally an example of the Best of the Best Effie from 2023.  Enjoy the read here: https://rb.gy/kr6i3n

Did your campaign win Gold/Grand Effie in a local Effie competition in 2023?   If so, the Best of Europe track is for you to enter! 🏆 No Effie programme in your country? You can still enter this track if your effort ran between 1 January 2022 and 31 March 2024. ✨ Learn more about this track here: https://rb.gy/r2cvhs

🎉 Effie Worldwide unveiled the 13th annual Effie Index®, highlighting the companies behind the world’s most effective marketing initiatives. This year's Effie Index evaluated over 4,750 finalists and winners from Effie Awards programs worldwide to identify the top marketers, brands, holding groups, agency networks, and agencies. It stands as the most comprehensive global ranking of marketing effectiveness. Congratulations to all the companies ranked! Read more here: https://rb.gy/vlzcuo

📣 Entries Now Open! 📣 Our #EffieEurope program is officially open for entries with the first deadline on 31 July. This year, we’ve introduced a new AI category in the Best of Europe and Multimarket speciality categories. Check out the full list of this year's categories here: https://rb.gy/9wtyqd Teams can enter into three different tracks: 🌍 Multi-market for campaigns running in two or more European countries; 😁 Positive Change for single-country campaigns promoting the greater good; 🏆 Best of Europe for Gold/Grand Effie winners from 2023 national competitions. This track is also open to entries from countries without an Effie program. 📅 Key dates to remember: First deadline: 31 July Final closing date: 13 September Winners announcement & celebration: Effie Day in Brussels on 11 December. Save the date. Check out all you need to know to enter the leading marketing effectiveness awards : https://rb.gy/6g0pou Read the press release here: https://rb.gy/29wume

Looking for more great examples of Effie winners to inspire your submission for this year? Well, Ad Latina recently released a series focused on what constitutes a strongly written Effie case. An “X-Ray” of the Best of the Best Effie’s from 2023. One standout case was “Showroom in a bus” a campaign by Ogilvy El Salvador for Kia Motors. It was among twelve winners of the Best of the Best Category and also won in the Small Budgets category. Read the English translation for the case here: https://rb.gy/4feyxa Or the explore the original in Spanish here: https://rb.gy/24vgms

🎉Effie Europe Forum Venue Announcement🎉 We are delighted to unveil the grand occasion of the 2024 Effie Europe Day, featuring the Effie Forum and Awards Gala. Mark your calendars for December 11th, as we gather in Brussels at the magnificent Concert Noble venue. The venue has previously welcomed distinguished guests, including former Belgian King Baudouin, the Shah of Iran, and the Dalai Lama. Discover more about this iconic venue here: https://rb.gy/deqroq