Once again, we were elated to wake up to our second win for the 'Go the Swisse to Sleep' campaign at the Australian Marketing Institute Awards over the weekend. This campaign was a dream to bring to life (pun absolutely intended) and it’s great to see it getting the kudos it deserves. A huge thank you to Swisse Wellness (part of H&H Group) for your partnership, our incredible Traffik team for creating campaigns that leave a lasting impression, and the legends at Andersen Studios, Principle Media Australia and AMPR who helped us bring this magic to life. Kerrie Wade Abby Doig Stephanie Taylor
About us
We make people act, enter, click, trial, taste, experience, consider, feel, and buy. We’re an activation agency purpose-built for intelligence, creativity and execution. We specialise in understanding the relationship between brand building and brand activation. Yet we don’t define ourselves by the channels we deliver. Instead we employ channel specialists who empower you to know exactly how to maximise your budget to achieve the most effective ROI. As such, our work transcends all activation channels with a strong focus on the ‘why’, ensuring we partner with your brand and media agencies to deliver outstanding creative work, that works. We are part of the Clemenger Group, Australia’s largest and most successful Marketing Communications Group.
- Website
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http://www.traffik.com.au
External link for Traffik
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Walsh Bay, NSW
- Type
- Privately Held
- Founded
- 2001
- Specialties
- EXPERIENTIAL, SPONSORSHIP, DIGITAL, CONTENT, shopper, and Event
Locations
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Primary
Level 2
Pier 8/9, 23 Hickson Rd
Walsh Bay, NSW 2060, AU
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474 St Kilda Rd
Melbourne, Victoria 3004, AU
Employees at Traffik
Updates
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This is a great industry. But we can all do more to make it inclusive and supportive of the people within it. As part of this, we want to partner with organisations that encourage growth, positivity, and progression. For that reason, we’ll be ending our subscription with Campaign Brief and bestadsontv.com CLEMENGER GROUP LIMITED, Clemenger, Colenso BBDO, CHEP Network, Traffik, Redhanded Agency
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Team Traffik had an incredible time at Bathurst last weekend, once again delivering the Fuel the Raceday Feeling activation an immersive Supercars experience for fans of all ages! ⚡️ While it’s not our first time bringing race day to life on Mount Panorama, it was amazing to see the excitement building and queues forming longer than ever as fans eagerly embraced the chance to ‘fuel the race day feeling.’ A huge thank you to Liza Shaw and Nick Testu at Viva Energy Australia for their continued partnership in making this experience a success!
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Go the Swisse to Sleep – the campaign that keeps on dreaming big! 💤 We're thrilled to celebrate its recognition as Cartology New Zealand's Small Business Campaign of the Year. A huge congratulations to the team at Swisse Wellness (part of H&H Group) NZ – it was a real treat bringing this Shopper campaign to life and it’s fantastic to see it going full circle – taking out awards in social, influencer and content categories too. Being selected as a finalist by Cartology shows the impact of creative work that truly resonates with consumers. Exciting times for us, Swisse and all involved! 🌟
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We are over the moon to share that we've been shortlisted for 'Best Use of Social Media' at the B&T Awards 2024 for our Swisse Gummies campaign!💥 From playful stunts like the “Instant Rizz Gummies” and fake LinkedIn profiles, to bringing The Inspired Unemployed on board as Chief Gummies Officers - this campaign was all about making wellness fun for Millennials and Gen Z and social really helped us tell that story. Once again, we're showing up in a category we're not typically known for, so being a finalist is just as good as a win in our eyes. Huge thanks to Swisse Wellness (part of H&H Group) for their continued partnership and good luck to all the finalists! 🏆
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🚀 Big moves from Swisse! 🚀 Fueling brains and boosting performance, Swisse Nootropics is here! We’re thrilled to have partnered with Swisse Wellness (part of H&H Group) for this launch, activating in style at Tiny's - where caffeine met cognitive power. Ready to level up your day? Grab yours exclusively at Chemist Warehouse.
Please give a warm welcome to our newest, brightest and first to mass market innovation - Swisse Nootropics. Formulated with our powerhouse Swisse Wellness (part of H&H Group) science and product development teams, our comprehensive range of nootropic stacks are designed to level up your cognition and energy. To support this exciting launch we’ve got a campaign that ‘works smarter not harder’… Make your big brain move and get some exclusively at Chemist Warehouse. Traffik, Principle Media Group Fraser Vandermeer
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🚨 Freelancers, we need you! 🚨 We're on the hunt for a rockstar Account Manager or Senior Account Manager to jump in with Team Traffik in Sydney on an immediate freelance basis. If you’ve got killer project management skills, a knack for people management, and a passion for all things BTL (Shopper Marketing is a bonus!), we’d love to hear from you. Bring your energy, creativity, and love for a challenge and let’s make some magic happen! ✨
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Fantastic to see our very own Young Gun, Senior Account Manager Renee Pantas get a feature in AdNews Australia this past week. We always knew she was a star! ⭐️ https://lnkd.in/gEypcRkG
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Award-nomination alert! 🏆 We’re very chuffed to share that we’ve been shortlisted in TWO categories at the Australian Marketing Institute's Marketing Excellence Awards! Our 'Go The Swisse To Sleep' campaign for Swisse Wellness (part of H&H Group) - designed to wake people up to their poor sleep habits has been recognised in the Social Media Marketing category. Meanwhile, 'All In Fight' for Fight MND, a campaign that motivated over 450k micro-influencers to take action together, has been shortlisted in the Not For Profit category. Special thanks to our brilliant clients, your continued trust and collaboration makes this possible 🙌
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A few weeks back, Traffik was shortlisted for ‘Social Idea of the Year’ and ‘Best Influencer Strategy’ at the Mumbrella Awards. No, we didn’t take home the trophy this time, but you know what? Just being shortlisted was a huge win for us. This recognition marks a significant moment in our journey. This was the first time we’ve been acknowledged in the integrated space, showing that Traffik is evolving beyond what we’re traditionally known for in the realm of killer activations. This wouldn’t have been possible without our incredible clients at Swisse Wellness (part of H&H Group) who trusted us to step outside the box and crack it with something new! Congratulations to all the finalists and winners! Bring on next year! Haven’t seen the work? Check it out: https://lnkd.in/gMkRKPaK