Soft Landing

💡 Did you know? 93% of Australians told us that they want to recycle their old mattresses responsibly 🛏 That's an incredible number! We're proud to see that so many Aussies care about protecting our environment 👏 So, why are 740,000 mattresses still ending up in landfill each year? Australians told us the key barriers are: ♻️ A lack of recycling services in their area ♻️ They're unsure of the services available ♻️ The cost ♻️ It's inconvenient Thanks to the information consumers provided us, we're working to break down these barriers to make it easier for all Australians to access responsible mattress recycling services 🌟 You can help us by: 🛒 Ask your mattress retailer if they partner with us to recycle your old mattress and shop with a retailer that does provide this service. 📧 Email your local council and ask if they partner with us to recycle mattresses; ask them to provide this service if not. Together, we can end mattresses in landfill for good and create a better future for people and planet 🌏🙏 #WasteReduction #CircularEconomy #WasteManagement #Recycling #Sustainability

What a fantastic day we had last Saturday at the Social Enterprise Council of NSW & ACT (SECNA) Social Enterprise Festival! 💥 We teamed up with Green Connect Illawarra (another social enterprise in our org) to host stalls, joining around 70 other incredible NSW & ACT social enterprises on the day. 💡 Our General Manager, David Petrie, spoke about our mission during a pitch session, empowering people to make a difference through their purchases and actions 🛏 He shared the message: “Everyone has the power to make change. You can recycle your old mattress, source sustainable food or items, and ask your council what they’re doing to improve sustainability in your local community”. He says, “It was incredible to be in a space full of people sharing positive feedback about the work we do!” Thank you for having us SECNA Kylie Flament and for putting on such an amazing event to celebrate social enterprise 🎉 #SocialEnterpriseFestival #Business4Good #SocialEnterprise #SocialImpact #CommunityEngagement

Have you downloaded your copy of our Australian-first #MattressesMatter Sustainability Survey Report yet? 🛏 We're proud to be an #ACOR member, supporting us as we work towards a more #sustainable future for the #mattress industry through responsible #recycling, recovery and #reuse of materials ♻️

The Social Enterprise Festival is back for 2024! Join us there next Saturday, 3 August. Our General Manager David Petrie will be giving a presentation, plus you can visit our stall, learn more about social enterprises and connect with like-minded, socially-conscious individuals and organisations. 🗓️ Saturday 3 August 2024 🕜 10:00 AM - 3:00 PM 🏢 UTS Business School (Building 8), Ultimo, NSW 🎫 Free entry. Registration required. You'll have the opportunity to explore the largest market for social enterprise products and services in NSW and ACT, featuring over 70 social enterprises with market stalls, interactive workshops and engaging speakers. Leave feeling inspired to create positive change for people and planet 🌏 Register for free: https://lnkd.in/gzQwDiED Social Enterprise Council of NSW & ACT (SECNA) City of Sydney #SocialEnterprise #SocialEnterpriseFestival2024 #SECNA #PeopleandPlanetFirst #BusinessForGood #Festival #Event #Market #Workshops #Speakers #Activations

With 93% of Australians eager to recycle their end-of-life mattresses responsibly, now is the time for a coordinated industry effort to end mattresses in landfill, for good ♻️ So what actions can you take? CONSUMERS 🛏️ 1. Book a mattress collection through our online portal: https://ow.ly/JSuS50SJKaX 🛏️ 2. Ask your mattress retailer if they partner with us to recycle your old mattress; shop with a retailer that does provide this service. 🛏️ 3. Email your local Council and ask if they partner with us to recycle residents’ mattresses; if not, ask them to provide this service. RETAILERS 🛏️ 1. Partner with us to collect and recycle consumers’ old mattresses. 🛏️ 2. Stock mattresses that are made with recyclable materials. COUNCILS 🛏️ 1. Partner with us to collect and recycle residents’ old mattresses, and to recycle mattresses taken to local landfills. 👉 See the results of our Mattresses Matter - Sustainability Survey and download your PDF report here: https://ow.ly/Q7vQ50SJKaY #MattressesMatter #ReduceReuseRecycle #WasteManagement #Sustainability #EnvironmentalResponsibility #MattressRetailers #LocalCouncil

Our newly released Mattresses Matter – Sustainability Survey received over 1,000 responses from adult mattress consumers in Australia. What did the results reveal? That Australians truly care about responsible recycling and protecting our planet 🌏 Here’s what consumers told us 👇 ♻️️ 93% are eager to recycle their end-of-life mattresses responsibly. ♻️ 93% are more likely to purchase from a retailer that recycles their old mattress. ♻️ OVER 8 in 10 (86%) are ready to pay a premium for a new mattress if the retailer includes collection and recycling of their old one. ♻️ 96% say it’s important that their local Council provides a free mattress collection and recycling service through an Approved Recycler. ♻️ 62% say that sustainability is important to them when purchasing a new mattress.  ♻️ OVER HALF (56%) say it’s important that their new mattress is made with recyclable materials. ♻️ Only 26% have used a mattress recycling service in the past, but 65% would like to in the future.  ♻️ The top cited barriers to recycling are: lack of recycling services (58%), uncertainty of services available (54%) and cost (33%). The takeaway? 🛏️ Solving the mattress problem for good requires a whole-of-industry approach where mattresses are designed with sustainability and recyclability in mind. However, if we can raise awareness at the consumer level and support Australians to recycle responsibly, then we’ve won half the battle. 👉 Read the full report and download your copy here: https://lnkd.in/dN2_USte #MattressesMatter #Sustainability #SocialEnterprise #ReduceReuseRecycle #IndustryChange #AustralianStatistics #WasteManagement #FoodForThought #CircularEconomy #ConsumerAwareness

Results released! We’re thrilled to unveil the results of our Mattresses Matter – Sustainability Survey. The Australian-first survey received 1,016 responses from adult mattress consumers, revealing that 93% of Australians are eager to recycle their mattresses responsibly. It also revealed strong consumer demand for: ♻️️ Sustainable mattresses made with recyclable materials ♻️️ Greater access to responsible mattress collection and recycling services like Soft Landing ♻️️ The right information and support from retailers and local councils to access these services A huge thank you to everyone who had their say and shared with their networks. We’re excited to see how this data will support positive change and create a more sustainable future for the mattress industry. The goal? To end mattresses in landfills, for good. See the results and download the PDF report here: https://lnkd.in/dN2_USte

💥 Is there an important part of your culture you want to keep alive for future generations? What can all Australians do to help keep this fire burning? 🔥 Listen to some of our Aboriginal and Torres Strait Islander staff share their stories and thoughts on these questions in our special #NAIDOCWeek video 💭 #NAIDOC #NAIDOCWeek2024 #KeepTheFireBurning #BlakLoudProud

What does it mean to be 'Blak, Loud and Proud' and to 'Keep the Fire Burning'? 🔥 Our Cultural Lead and proud member of the Wiradjuri and Darkinjung Mob Rebecca S. breaks down the meaning behind the NAIDOC Week 2024 theme in this video 👇 #NAIDOCWeek #BlakLoudProud #KeeptheFireBurning #CulturalLearning #CulturalCelebration

This NAIDOC Week, we’re helping to #KeepTheFireBurning by wearing our NAIDOC shirts proudly across our organisation! 🔥 💥 Our incredible t-shirt artwork, created by Jarowair man Charlie Chambers Jnr, illustrates this year's 'Keep the Fire Burning!’ theme. Elders and young ones are gathered around a central campfire, coming together to share knowledge and stories, care for Country, and keep the culture strong for generations to come. 🎉 NAIDOC Week is one of our biggest org-wide celebrations. So, we’re looking forward to attending local events, learning, and celebrating the spirit of Aboriginal and Torres Strait Islander communities. 👉 Check out all of our NAIDOC Week resources and read our CEO’s NAIDOC Week message here: https://bit.ly/CRNAIDOC24 Happy NAIDOC Week! #NAIDOC #NAIDOCWeek #BlakLoudProud #CulturalLearning #CulturalCelebration