Quantum Market Research

Welcome to Quantum, Mary Evans! With both client and leading agency experience, Mary is passionate about turning complex data into engaging stories, and delivers with empathy to help guide businesses and teams to success. Mary brings expertise in Brand, Creative, CX, Product Innovation & B2B research across a wide range of sectors. In her first couple of weeks, Mary has hit the ground running working on a diverse range of projects and supporting our expanding team.

The June AustraliaNOW report has just been released covering a range of hot topics.   This month there was a spark of optimism returning to our shores with Australians paying more attention to this year’s Federal Budget and how the Government will support them with cost of living pressures. Overall, this year’s Budget was better received, with satisfaction higher than in 2023. This higher satisfaction has had a positive knock-on effect with an uptick in those who think Australia is heading in the right direction and in confidence in personal financial security. Both positive signs.   In the full report we take a look at a range of topics including the Federal Budget, Government confidence, spending and bills, EOFY sales, migration, job security, conspiracy theories and safety and crime among others.   Download the summary report here: https://lnkd.in/gp_DC7Wh   Or get in touch with us at [email protected] to find out more.

The May AustraliaNOW report has just been released where we deep dive into two key issues - cost of living and housing. As a nation, we’re feeling slightly more optimistic than a year ago, but given the enduring cost of living pressures we’re focusing less on all aspects of our lives compared to this time last year. We feel the weight of climbing costs, where despite pulling back on our spending, the rising cost of essentials have seen our savings take a hit. We continue to feel it’s less realistic to own property given the current climate, seeing concern for homelessness rise year-on-year and driving increased appetite towards alternative housing options. In the full report we take a look at these topics in more detail along with Government confidence, spending and bills, job security, mood and outlook and areas of focus. Download the summary report here: https://bit.ly/AusNOWMay24 Or get in touch with us at [email protected] to find out more.

The April AustraliaNOW report has just been released where we cover spending, finances, travel/events and utilities (energy including nuclear and water) among other topics. As a nation, we remain focused on two key issues: costs and housing affordability, as other issues take a backseat. Financial confidence remains low as we continue to deal with high prices for essentials. This is impacting our love affair with experiences, particularly events, with intentions to attend events starting to soften with the exception of our intention to travel. When asked (i.e. it’s not top of mind), more Australians compared to two years ago are likely to be concerned that Australia is vulnerable to potential foreign cyber-attacks on our systems.   When it comes to the energy sector, many want action by Government and there is an increasing cohort wanting nuclear energy to be prioritised. Looking at our providers, we want more action taken on affordability and future planning across both water and energy. In the full report we take a look at these topics in more detail along with Government confidence, trust in news sources, job security, bill stress and support for small businesses. Download the summary report here: https://lnkd.in/gngxc3ih Or get in touch with us at [email protected] to find out more.

Quantum Market Research is seeking a Market and Social Research Consultant to join our growing team. If you are passionate about helping businesses make better decisions through evidence, we would love to hear from you. Reach out to one of our Senior Leadership Team to find out more.

The March AustraliaNOW report has just been released ahead of International Women’s Day, where we wanted to know where Australians stood on gender equality. As a nation, we are increasingly recognising that there is more to be done when it comes to gender equality, and many expect companies to be doing something about it. Outside of the workplace, inequality exists across both financial security and personal safety. Women were considerably more likely to fall into the financially vulnerable cohort and are more likely to be undertaking cost cutting measures than men. Safety was also largely divisive where women were almost half as likely as men to feel safe when alone at night in various circumstances, likely playing a large role in shaping women's behaviours across various aspects of their lives. In the full report we also take a look at, priorities for Government action, financial confidence, spending and bills, work and entrepreneurship among other topics. Download the summary report here: https://bit.ly/49UqpqZ Or get in touch with us at [email protected] to find out more.

Welcome to our 2024 Clemenger Consulting Graduates who have started with the Group this month! Our unique program provides three graduates in Melbourne the opportunity to rotate across Quantum Market Research, Porter Novelli Australia and GRACosway Pty Ltd. and develop their skills in a range of disciplines. Congratulations to Lachlan Koh, Megha Jain and Annabelle Fisher. We look forward to seeing you all kickstart your careers in market research and marketing communications.

Not one but two of the Quantum Market Research team were recognised for their contribution to the research industry last night 👏 👏 Vanessa Ernst took out the Young Researcher of the Year and Imogen Randell was made a Fellow of The Research Society. Congratulations to you both on these well-deserved acknowledgments! We're all immensely proud of your achievements.

We’re proud to share that our own Richard Frost will be cycling alongside CLEMENGER GROUP LIMITED colleagues in this year's Tour de Cure to raise funds for cancer research. If you'd like to join us in supporting Richard and help make all cancers treatable this decade, please click below to make a donation.

We are proud to announce that Vanessa Ernst has been shortlisted for the prestigious Young Researcher of the Year Award! Having our young talent recognised in this way is a testament to Vanessa’s exceptional growth as an early career researcher and the success of our graduate scheme. The award winner will be announced at The Research Society awards night on 28th November 2023. Good luck Vanessa!