Mobiclicks

As 𝐁𝐥𝐚𝐜𝐤 𝐅𝐫𝐢𝐝𝐚𝐲 approaches, it's not too late to pivot your digital marketing strategies to align with the 𝐥𝐚𝐭𝐞𝐬𝐭 𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐛𝐞𝐡𝐚𝐯𝐢𝐨𝐫𝐬 to maximize engagement and sales. Recent insights from Google reveal that in South Africa, search interest for "Black Friday" has surpassed "Christmas," making it the top-searched shopping event among major annual retail moments. 𝐊𝐞𝐲 𝐂𝐨𝐧𝐬𝐮𝐦𝐞𝐫 𝐓𝐫𝐞𝐧𝐝𝐬: 𝐏𝐞𝐚𝐤 𝐒𝐞𝐚𝐫𝐜𝐡 𝐃𝐚𝐲𝐬: In the four weeks leading up to Black Friday, search interest for "Black Friday" peaked from Tuesday to Friday, with a noticeable dip over weekends. 𝐁𝐫𝐚𝐧𝐝 𝐋𝐨𝐲𝐚𝐥𝐭𝐲 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬: During the week of Black Friday last year, brand-specific searches accounted for about 60% of all searches. However, this brand affinity fluctuated in the subsequent months, indicating that brand loyalty isn't guaranteed throughout the peak season. 𝐇𝐨𝐰 𝐌𝐨𝐛𝐢𝐜𝐥𝐢𝐜𝐤𝐬 𝐂𝐚𝐧 𝐄𝐧𝐡𝐚𝐧𝐜𝐞 𝐘𝐨𝐮𝐫 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬: At Mobiclicks, we offer cutting-edge ad-tech solutions designed to help marketers, advertisers and brands effectively navigate these consumer trends: 𝐌𝐢𝐫𝐫𝐨𝐫𝐬 𝐀𝐈 𝐟𝐨𝐫 𝐘𝐨𝐮𝐓𝐮𝐛𝐞 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬: For Black Friday & Cyber Monday shoppers, the journey begins with research and online video trumps... our AI-powered solution enables hyper-granular visual context targeting on YouTube, ensuring your ads align with the content your audience is actively engaging with. This approach enhances relevance and boosts engagement. 𝐒𝐡𝐨𝐩𝐩𝐞𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠: Utilize our advanced audience targeting to reach audiences based on their geographical journey, allowing for personalized and contextually relevant advertising. 𝐋𝐞𝐯𝐞𝐫𝐚𝐠𝐞 𝐒𝐩𝐨𝐫𝐭𝐬 𝐌𝐨𝐦𝐞𝐧𝐭𝐬: Sync your advertising campaigns with live sports events to capture audiences during high-engagement moments, amplifying your brand's visibility and impact. 𝐋𝐞𝐭 𝐮𝐬 𝐩𝐮𝐭 𝐲𝐨𝐮 𝐢𝐧 𝐟𝐫𝐨𝐧𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞𝐬 𝐭𝐡𝐚𝐭 𝐚𝐫𝐞 𝐫𝐞𝐚𝐝𝐲 𝐭𝐨 𝐛𝐮𝐲. #BlackFriday2024 #HolidayShopping #ConsumerTrends #BrandVisibility #MobiclicksSolutions #SmartAdvertising #TargetedAds #ContextualTargeting #AIAdvertising

🌟 Happy Diwali from all of us at Mobiclicks! 🌟 This Diwali, we send our warmest wishes to our valued partner, Silverpush, along with all our incredible clients and colleagues. May this festival of lights illuminate your path with prosperity, joy, and success! Diwali symbolizes new beginnings, the triumph of light over darkness, and the strength of partnerships. We’re grateful for the trust and collaboration shared with each of you and look forward to creating more meaningful, impactful moments together. 🪔✨ #HappyDiwali #FestivalOfLights #Mobiclicks #Silverpush #CelebratingPartnerships #Gratitude #Diwali2024

🎁 Unwrap Your Holiday Advertising Strategy with Mobiclicks! 🎁 Get ready for the festive season with our latest newsletter, crafted to help brands and agencies make the most of holiday advertising. Discover expert insights on hyper-targeted campaigns, omnichannel engagement, and real-time optimization to keep your brand at the top of the holiday rush. From storytelling to contextual targeting, Mobiclicks equips you with the strategies you need to boost sales and connect with audiences in meaningful ways this season. Let’s make this holiday unforgettable! #HolidayAdvertising #InFocus #AdtechInnovation #DigitalMarketing #SeasonalCampaigns #AdvertisingTrends

The biggest, busiest and most-awaited shopping season is here! As Black Friday comes closer, brands are gearing up to ride the momentum for #festive #shopping success. But in a sea of promotions and discounts, standing out requires more than just great deals—you need a #competitive edge to truly connect with your #audience. This is where #Mirrors by Silverpush comes in: Level up your #video #advertising game by using #award-winning #AI to leverage #contextual intelligence for maximum #relevance and #conversions. Brands see an average 162% #higher #ad #recall with #Mirrors than standard video ad solutions. For a quick demo reach out to [email protected]

Meet Revi Botha! 🌟 With six years of expertise in the media and advertising world, Revi has mastered both Above-the-Line and Below-the-Line campaigns, excelling in strategic media buying, precise planning, and flawless execution. Since joining Mobiclicks, Revi has brought her passion for digital and performance marketing to our Ad Operations team, sharing her deep industry knowledge and driving our campaigns to new heights. 🚀 Outside of the digital hustle, Revi finds balance in nature, enjoying peaceful walks with family and immersing in the simple joys of the outdoors. She is an avid reader and K-drama enthusiast. 🌿📚 #WelcomeToMobiclicks #DigitalMarketing #CampaignExcellence #TeamMobiclicks

Join us in welcoming Mieke van Heerden to the Mobiclicks team! 🎉 With 2 years of digital marketing experience, Mieke is bringing her passion for precision, dedication and an adventurous spirit to our campaigns. We’re excited to have her dive into our innovative projects and contribute her expertise. 🌟 #WelcomeToMobiclicks #CampaignManager #DigitalMarketing #NewAdventures #TeamMobiclicks

Welcome Wayne Brokensha, our newest Client Advertising Manager at Mobiclicks! Wayne is a seasoned pro with 14 years of commercial ad sales experience under his belt. He's mastered the art of persuasion and built connections that even the savviest networking ninja would admire. Now, he's diving headfirst into the world of Digital Ad Sales, bringing the same relentless passion and expertise. Beyond the business buzz, Wayne is an adventurer at heart—whether it's exploring nature trails, soaking up the sun on the beach, or engaging in fierce tennis matches. And true to his philosophy that laughter is the best medicine, he's here to mix humour with hustle, proving that even ad gurus know the power of a great punchline. Welcome aboard, Wayne! We're excited to see the magic you'll bring to Mobiclicks. #WelcomeToMobiclicks #MeetWayne #DigitalAdSales #DigitalMarketing #AdTech #DataDrivenMarketing #AudienceInsights #AISolutions

31.08.24 What a memorable time! Thank you to our beautiful clients and their families for coming out to join us watch the #Springboks deliver an epic win against the All Blacks! Robyn Willmore Tasneem Koopman Philasande Combo Ashley Alexander Christopher Sardianos Tshepiso (Tshepi) Mofokeng Tsundukani Baloyi Tumelo Dibeela Nicolas Carreira Kamohelo Maboya Shaun Rosen Christopher Wilson Amy Hurle-Hill

We're thrilled to welcome Bridget Thuli Nkosi to the Mobiclicks Client Advertising Team as our new Account Executive! Bridget's got the skills and sass we love, with a dedication to top-notch work and a keen eye for detail that has wowed her colleagues and clients to date. We're excited for you all to meet her 💎 Reach out to [email protected] #welcometotheteam #digitaladvertising #omnichannel #DataDrivenMarketing #AdTech #futureforward

#Mobiclicks at Cannes Lions International Festival of Creativity with our valued partner Silverpush! What an incredible time networking and engaging in insightful discussions on next gen AI-led contextual advertising and its transformative role in the ad tech ecosystem.  #TechFuture #Innovation #AdTech #ArtificialIntelligence #DigitalTransformation #FutureOfAdvertising #CannesLions2024