*drumroll* 🥁 Welcome to Journey 2.0! We've reworked, rejigged and revamped the Journey brand from the ground up. And we've just pressed GO! 🚀 We're still the same cutting-edge growth marketing agency we always were, on a mission to help accounting tech startups and scaleups hit their growth and revenue goals 📈📊 But now we're wearing new threads and walking a new walk – and we're feeling preeeeeetty damn sharp! Our new visual indentity takes it's energy and vibrancy from the imagery of punk rock 🧷🎸 Just like those guitar-slingers from '76, our accounting tech clients are the rebellious innovators, intent on disrupting the software market. So, our new website takes the bright colours, cut-up graphics and DIY ethic of punk and delivers something that's lightyears away from the usual slick corporate blue of the accounting world. It's loud, energetic and pushing the boundaries, just like our tech partners 💥 And this isn't just about the visuals... We talk the talk and we walk the walk 📢 Our content is frank, opinionated and full of insights into what turns an average tech startup into a hypergrowth scaleup success story. Dive into our new rebranded website and find out exactly how we'll help your accounting tech business turn the volume up to 11 🔈🔉🔊 If you want your product and your people to become accounting tech rockstars, Journey is where to start your mission. Link to website in comments 👇
Journey
Business Consulting and Services
Sydney, NSW 737 followers
Unlock and Scale Revenue in Your Accounting Tech Company
About us
Journey is a growth agency helping accounting tech companies grow revenue and build an all-star brand in the accounting industry - globally. With 30 years of experience and a proven track record of helping brands become rockstars in the Xero and QBO ecosystem. Look no further. We're transparent and easy to work with. We're bullish in our approach and methods, as we've seen how well they perform countless times over. If you're a SaaS or solutions provider looking to work with the accounting community, consider letting us help you on your journey. Reach out to us via our website, or feel free to connect with directors Trent McLaren, Liss McLaren and Jordan Vickery directly on Linkedin.
- Website
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https://www.letsjourney.io
External link for Journey
- Industry
- Business Consulting and Services
- Company size
- 11-50 employees
- Headquarters
- Sydney, NSW
- Type
- Privately Held
- Founded
- 2023
- Specialties
- Fintech, Accounting Tech, Social Media, Marketing, Hubspot, Growth, Product Development, Consulting, and Product Consulting
Locations
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Primary
Sydney, NSW 2000, AU
Employees at Journey
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Adam C.
Growth Marketing Consultant | Virtual CMO | HubSpot Solutions Provider | Chartered Marketer
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Zubair Mohammad
Commercial Leader | B2B Marketing Specialist | Ex Xero | Team Builder | Scale-up Expert
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🤘 Chad Barnier
Helping B2B SaaS Elevate Brand Impact
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Jordan Vickery
Helping UK accounting-tech to grow 🚀 | Global Director @ Journey | Head of Content @ Digital Accountancy Show 🤖 | One-third of Accounting House…
Updates
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Journey reposted this
Helping UK accounting-tech to grow 🚀 | Global Director @ Journey | Head of Content @ Digital Accountancy Show 🤖 | One-third of Accounting House Mafia 🎧
We've been hiring for 2 or 3 new roles at Journey 🇬🇧 recently (fast approaching a team of 10 in our first 12 months in the UK) It's never easy, but I've found a few things that have really helped us to filter through and shortlist some top-tier candidates... 1. Widen your talent pool 🌎 We're a 100% remote business. Why would we limit hiring to the UK specifically when there's a whole world out there? Right now we're speaking to candidates from Ukraine, Serbia, Macedonia, South Africa, and beyond. There's some insanely skilled people out there. 2. Ask for a video upfront 📹 All of our work is online. Slack, huddles, video calls with the team and clients. We need people who are happy to jump on a call and communicate well on camera. This is the first step of our application. If people don't do it, we won't consider them. We're not looking for movie-stars, just a willingness to do it. 3. Hire against your values ⭐️ Our company values are in our job adverts. And as part of the application, we ask people to let us know: - Which company values shine through the most in them - Which company values they feel they need to improve on This is super important because our values are what we hold ourselves and our team accountable to each month. Shout out to Heather Elkington for helping with this 🙏 4. Paid work assignments 💷 We want to get a feel for how people work, so we pay them to do a trial assignment. We'll often include one round of feedback/revisions in this. This gives us a good way to test their skills and see: - How they work to deadlines - How they communicate - How they respond to feedback None of these are foolproof, but they've really helped us to filter though a large volume of applicants for roles and find some superstars. P.S. Can't believe it's been 12 months of Journey in the 🇬🇧. Only feels like yesterday since we took this photo ✌️Trent McLaren! A few more gray hairs (and a moustache) since then 🥸
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🥁🥁🥁 Introducing you all to... G-Accon 🔥 Excited to announce we've recently been engaged to help spread the good news on G-Accon and where it fits into the life of every accountant and finance team on the planet. Watch this space, lots to unpack and very excited at the G-Accon opportunity. A huge welcome and thank you to Maria Kustarnikov and Andrey Kustarnikov for putting your trust in team Journey to help with your next stage of growth. Lots to do, but we are very excited! Read more on our latest partnership here: https://lnkd.in/gREe8Dk9 #Gaccon #SaaS #accounting #marketing #sales #growth #scale #google #googlesheets #excel #Xero #sage #quickbooks
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Journey reposted this
Accounting Thought Leader Of The Year 🏆 | Founder of Journey - SaaS Consultancy for Accounting Tech | CEO From The Trenches - Real Life In Accounting | MBA x 2 | Ex - Weel, Ignition, Intuit, TOA Global, eWAY
Tonight we had our global town hall for Journey We welcomed 5 new team members to the group and importantly….. We walked through our updated vision, mission and company roadmap for the next 12 months. Journey started with an idea that I could help other SaaS brands leverage my experience, network and grit for their greater good. By observing the real problems our clients face, we’ve continuously iterated on our service to enhance and develop our offering to the market. We’ve grown our team ten fold by being meticulously focused on our clients being successful with the work we do for them. Excitingly we are now working with some of the largest accounting tech companies in the accounting industry, more on that to come as well. Now, we are about to step into a new era for Journey and our group. As part of the roadmap we introduced our new company and venture that will be out in market very (very) soon. Our resident brand genius 🤘 Chad Barnier has done an epic job bringing this to life in partnership with our legendary dev and ux team. Can’t wait to roll back this curtain. Not long now. ✅ New company ✅ New markets ✅ New Global partnerships ✅ New enterprise level clients ✅ More fun to come 🚀 Stay tuned! 😎
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Kudos to ACSISS by SISS Data Services for an incredible panel and EOFY drinks last night! 🎉 A big thank you to Grant Augustin, John Dunkerley, Chitra Andy Rajan, Lars Leber, Lochie Burke, and Rebecca Mihalic for your insights. Appreciation also goes to Intuit QuickBooks, Microsoft, businessDEPOT, NetNada, and the ACSISS team for supporting the event. We had engaging discussions on AI, Job security, Open Banking and legislation, ESG, and the future of Accounting 2025. 🌟
Accounting Thought Leader Of The Year 🏆 | Founder of Journey - SaaS Consultancy for Accounting Tech | CEO From The Trenches - Real Life In Accounting | MBA x 2 | Ex - Weel, Ignition, Intuit, TOA Global, eWAY
Huge well done to ACSISS by SISS Data Services for hosting a thought provoking panel and EOFY drinks last night Thank you for inviting me to host and MC your star studded panel of experts. Great job Grant Augustin, John Dunkerley, Chitra Andy Rajan, Lars Leber, Lochie Burke and Rebecca Mihalic Well done to Intuit QuickBooks, Microsoft, businessDEPOT, NetNada and the ACSISS team for supporting the event. I enjoyed some of the fiery discussions that come out from the audience. Questions around AI and the future in our communities. The concept of universal basic income came Up, the frustration of bank legislation around bank statements and importantly the hope and positivity about what the future holds. Great points raised around ESG and each groups compliance liabilities in the coming years and how this will impact smaller turnover clients who fall outside the initial group 1-3. Overall great night! Thanks team and well done Journey team for supporting and executing the event.
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Beyond excited to announce our partnership with Digital Accountancy Show The Journey are stepping in as the marketing engine behind the show's ambitious growth targets and plans for 2025 🚀 But that's not all... As part of the partnership, we're also offering exclusive marketing & growth packages to the show's exhibitors 💪 From stand design & comms support to full events strategy, we'll be leveraging what's working right now for 20 vendors globally to help make your show a success. More info about the partnership and support available here 👉 https://lnkd.in/ecethiAr #DAS25 #LetsJourney
Helping UK accounting-tech to grow 🚀 | Global Director @ Journey | Head of Content @ Digital Accountancy Show 🤖 | One-third of Accounting House Mafia 🎧
I've been itching to announce this brand-new partnership for a few weeks now... 😬 Digital Accountancy Show x Journey 🔥 I've been lucky to work with Dan, James, and the team in a consulting capacity as their Head of Content for the last 4 years. So it makes complete sense for Journey and our incredible agency team to step in and become the marketing engine behind the show's ambitious growth targets and plans for 2025 🚀 But that's not all... As part of the partnership, we're also offering exclusive marketing & growth packages to the show's exhibitors 💪 From stand design & comms support to full events strategy, we'll be leveraging what's working right now for 20 vendors globally to help make your show a success. More info about the partnership and support available here 👉 https://lnkd.in/ecethiAr #DAS25 #LetsJourney
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Bring on the Digi-Games and the Digital Accountancy Show 🚀🔥
Making businesses faster, smarter and more nimble with cloud technology. Digital Transformation specialist and Podcaster. Chartered Accountant passionate about all things cloud accounting.
I'm always amazed at how a new brand can become a household name so quickly. One you think has been around forever. Anyone else get that feeling with Journey ? Maybe it is because ✌️Trent McLaren and Jordan Vickery have been around for ages in this space, amassing an army of contacts and connections. Maybe it's because of the businesses they are already working with and the impact they have had with those. Maybe its because they: 👍 built our website https://lnkd.in/e-AEMm-F 👍 appeared on a Digital Digest Episode https://lnkd.in/eXZNcU7b 👍 are sponsoring our next pre-con event before DAS https://lnkd.in/e2PaeAF3 Be great if you can join us for the latter They took me through how they help apps and accounting firms in the accounting space and it is a refreshingly different approach. It is a premium service and for that you pay a good fee, but they are with you for the "Journey". Apologies Trent, I did a shot. Anyway, if you want to find out more I advise checking out their website https://lnkd.in/eNAQwmBf or just watch the video below. https://lnkd.in/eXZNcU7b
Digital DIgest Episode 18 - Digital Disruptor Trent Mclaren
https://www.youtube.com/
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Everyone knows we LOVE a good party! Excited to announce we are the headline sponsor of the Digi-Tools In Accrual World upcoming Digi-Games event Hosted the night before the Digital Accountancy Show powered by Xero Thanks to John Toon 🎙️ Ryan Pearcy for letting us get involved. We're on a mission to help accounting tech startups become scale-ups 🚀 Collectively our teams have spent over 30 years working in this space from some of the biggest players in the game. Apps that you love, use and have heard of - we've worked at all the good ones (and the bad) before we started Journey. If you want grow quickly, know what events to spend money on and which ones to avoid like the plague - we know where the bodies are buried. You're looking to hire a new head of region? We've got the connections. Like a black book of off market hires. You're looking to find new app partners? We've got clients and connections that will likely work for you. Why do brand works with us? We're the leading agency accounting tech companies turn too when they need REAL and lived experience in the space. We've thrown the biggest parties, hosted the largest online summits, partnered with the worlds leading industry bodies and supported ASX listed organisations to rapidly grow, scale and create value for their customers. So.... maybe we'll see you at the Digi-Games event and we can talk shop? Deal 🔥 Link to event in the comments.
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How hard is it to see your clients struggle to keep their job management and inventory in check? We’ve got the solution! Join us on April 8, Monday at 12:00 PM AEDT as we host a Xero Partner Webinar that's all about integrating Gojee with Xero. The discussion will be led by Gojee’s co-founder Jack Ducat and Xero’s own Meena Berry and hosted by✌️Trent. What’s in it for you? ✅ Learn how to help your clients streamline their job and inventory management ✅ Get the lowdown on Gojee's advanced inventory features and how they integrate tightly with Xero. ✅ Discover how to turn data into actionable insights that your clients can actually use. Registration link in the comments. Let’s help our clients smooth out those bumps in their business processes. Who’s in?
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We just partnered with Karta Gift Cards Digital, online gift cards that you can add straight to your Apple / Google wallet If you’re an accounting firm, looking for a better way to help your clients manage and stay across their FBT obligations Check out Karta! 🔥 #accounting #bookkeeping #gift #giftcards
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