iEqualChange (i=Change) was recently awarded with the Sustainability Impact Award at the Online Retailer Conference & Expo and Australia Post ORIAS - thank you! For every $1, $2 or more, we’re creating a better world with our business and NGO partners. Thank you for creating impact with i=Change! 💚✊ #iEqualChange #WhatDoYouCareAbout #ShopForChange #BusinessForGood
iEqualChange (i=Change)
Technology, Information and Internet
Making it simple & powerful to give back
About us
i=Change is the Impact Marketing platform that makes it simple & powerful for businesses to give back to life-changing NGO projects, driving customer engagement, conversions & loyalty. In partnership with hundreds of growing businesses, i=Change is leading a business movement to move purchasing decisions from head to heart.
- Website
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http://www.iequalchange.com/
External link for iEqualChange (i=Change)
- Industry
- Technology, Information and Internet
- Company size
- 2-10 employees
- Headquarters
- Melbourne or Sydney
- Type
- Privately Held
- Founded
- 2013
- Specialties
- Cause Marketing, CSR, Retail, eCommerce, digital marketing, Sustainability, and Giving back
Locations
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Primary
Melbourne or Sydney, AU
Employees at iEqualChange (i=Change)
Updates
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In our latest Impact Leaders Series, hear directly from our NGO experts doing the work on the ground. They will share their stories; the complexities, the challenges and joy - and sometimes heartbreaking moments of their work. On October 9th, 2024, we welcome Adara Group to provide insights into their work helping tiny babies survive and preventing child trafficking with quality education. Join i=Change Founder & CEO, Jeremy Meltzer, as he speaks with Adara Group Founder and Chair, Audette Exel AO. Register here - https://lnkd.in/gT2nj3Pj #iEqualChange #BusinessforGood #WhatDoYouCareAbout #ShopforChange #AdaraDevelopment #ImpactLeadersSeries #EndingTraffickingThroughEducation #ChangeMatters
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October is packed with opportunities to make a difference! Join i=Change and champion these important impact days: 🟰 National Breast Cancer Awareness Month: Raise awareness and support those affected. 🟰 World Mental Health Day & World Sight Day: Prioritise mental health and vision care. 🟰 International Day of the Girl Child: Empower young girls and break down barriers. 🟰 World Food Day: Fight hunger and ensure food security for all. 🟰 Children's Week: Celebrate childhood and advocate for children's rights. How can your business get involved? 🟰 Donate a portion of sales to projects supporting these impact days. 🟰 Organise fundraising events or initiatives. 🟰 Share educational content and resources. 🟰 Partner with i=Change and initiate creating an impact. Which impact days will your brand champion this October? Let us know in the comments! #iEqualChange #Whatdoyoucareabout #ShopForChange #BusinessForGood #ImpactDays
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Ready to inspire your customers to shop with you as you give back with i=Change? Our Shopify pre-purchase platform makes it easy for your customers to choose where their donations go, creating a deeper connection with your brand. See the impact: Brands using i=Change have seen up to a 17% increase in average order value! Learn how you can also drive growth and create change with i=Change - https://lnkd.in/gAcFjfh3 📲
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In our latest Impact Leaders Series, hear directly from our NGO experts doing the work on the ground. They will share their stories; the complexities, the challenges and joy - and sometimes heartbreaking moments of their work. On October 9th, 2024, we welcome Adara Group to provide insights into helping tiny babies survive and preventing child trafficking with quality education. Join i=Change Founder & CEO, Jeremy Meltzer, as he speaks with Adara Group Founder & Chair, Audette Exel AO. #iEqualChange #BusinessforGood #WhatDoYouCareAbout #ShopforChange #AdaraDevelopment #ImpactLeadersSeries #EndingTraffickingThroughEducation #ChangeMatters
Impact Leaders Series: Adara Group #ChangeMatters
www.linkedin.com
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We're excited to announce our newest NGO partner, The Social Outfit, with a project now available to support on the i=Change platform: Empower refugees! 🤝💚 Join i=Change to support The Social Outfit in helping refugees and new migrants kickstart their careers. Why it matters: The Social Outfit empowers refugee women, providing them with the skills and opportunities they need to thrive in Australia. How it works: When you become an i=Change brand, you give back from every sale and it will go directly to supporting The Social Outfit's mission. Let's create a more inclusive and welcoming society together! - https://lnkd.in/gQnnJAFS #iEqualChange #Whatdoyoucareabout #ShopForChange #BusinessForGood #EmpowerRefugees #TheSocialOutfit
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We have the data to show that customers care and that we all want to shop for change. 💚 Hear what our CEO & Founder, Jeremy Meltzer, says about how brands are driving growth while creating change. Learn more about the growth opportunity - https://lnkd.in/gQnnJAFS 📲 #iEqualChange #WhatDoYouCareAbout #ShopForChange #BusinessForGood
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What is a Double Down for Change campaign? Imagine how much change you can create with $1, how much more with $2? You can engage your customers to shop for change and it's less expensive than discounting! i=Change brands can run these impact marketing campaigns at any point in the year and for as long as they want. We know these can drive incredible results and it performs better when aligned with a key calendar day! Learn how you can also drive growth and drive change with i=Change - https://lnkd.in/gQnnJAFS 📲 #iEqualChange #Whatdoyoucareabout #ShopForChange #BusinessForGood
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iEqualChange (i=Change) reposted this
Reflecting on RUOK Day - especially having just returned from Indonesia - being in the developing world is a stark reminder of how some of the happiest people own the least. What they have is community, each other, a strong cultural, often spiritual identity and connection to land. The endemic rates of mental health in the western world is, sadly, to me not surprising. I believe there's much we can learn from communities we consider 'poor', who are in fact - in many ways - rich. Thank you the Australian Retailers Association (ARA) for your support of iEqualChange (i=Change) and our mission.
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Elevate Your Brand's Impact This Month with Our Marketing Checklist! ✅ As an i=Change brand, it's crucial to showcase the positive impact you're making on the world. Our Impact Marketing checklist will guide you through effective strategies to highlight your brand's giving back and inspire customer engagement. Key Actions to Take: 1. Utilise the Pre-Purchase Platform: = Shopify: Seamlessly integrate our platform to engage customers before they even reach the checkout. = Other Sites: Utilise product page lightboxes to spark interest and engage your customers during their purchasing decisions. 2. Create a Customised Live Impact Page: = Live Counter: Feature real-time updates on the amount of impact you are raising, fostering transparency and trust with our live counter. = Impact API: Integrate our API to feature the projects you support and demonstrate your impact seamlessly. 3. Prepare Engaging Comms: = Project Assets: Access compelling visuals and messaging from the projects you've chosen to support and feature this across your channels 4. Share Your Impact: = Social Posts/Stories: Keep your customers informed and inspired by sharing your giving back journey. = Track the success of your campaign via the i=Change Impact Hub. Integrate your giving back journey into your marketing plans! Save this reel for later. #iEqualChange #WhatDoYouCareAbout #ShopForChange #BusinessForGood