On June 26th, we proudly celebrated the graduation of 16 exceptional individuals from our pilot program, Accelerate. 🚀 Accelerate is a newly designed course aimed at propelling newly appointed Area Managers and high-performing Store Managers to the next level. Over 16 weeks, participants engaged in comprehensive training focused on leadership, guided by our Leading Me, Leading We, Leading Us model. They developed a deep understanding of commercial acumen, acquired essential tools and resources for success, and attended specialized sessions with guest speaker SMEs, enhancing their management and leadership skills to new heights. Join us in congratulating these future leaders of BWS! 🌟👏 George Zacharopoulos, Mitch Russell, Kylie Bowen, Matt Carey, Hayley Peverell, Dean Sharp, Bree Dean, Andrew Bradbery, Khrystal Ries, Courtney Greer , Shaun Wightman, Jess Gastarov, Nathan Dix, Noriani Blaauw, Jamie Rawlins
About us
Since 2001, BWS has grown from being the local bottle shop, to become the largest and most convenient drinks retailer in Australia. There is over 1400 stores across every state and territory in the country. We employ over 9500 team members who work across a variety of roles. At BWS, we want to be the unboring bottleshop and create a place where all Aussies belong and we only have three rules: We bring the vibes We invite everyone in We do drinks your way We know that our customers see us as their local bottle shop too, so we stop at nothing to make sure we offer a great tailored range that meets the needs of our local communities we serve. After all, we started as a local neighbourhood bottle shop back in 2001 in the Sydney suburb of Cabramatta, so keeping things 'local' is familiar territory for us! We make sure our teams come first so they can put customers first, and we back this up by a genuine commitment to industry best practice training and development.
- Website
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http://www.bws.com.au
External link for BWS
- Industry
- Retail
- Company size
- 5,001-10,000 employees
- Headquarters
- Sydney
- Type
- Public Company
- Founded
- 2001
- Specialties
- Beer, Wine, Spirits, RTD, Cider, and Champagne
Locations
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Primary
Get directions
Sydney, AU
Employees at BWS
Updates
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At BWS, we are proud to celebrate NAIDOC Week as part of our ongoing Reconciliation journey. The Endeavour Group wide Reconciliation Hub serves as a dynamic space for all team members to engage with resources, events, and support, fostering a deeper understanding and connection with Aboriginal and Torres Strait Islander peoples and culture. Last year, we launched our preferred dress featuring the RAP artwork "Celebration Place" by Riki Salam. This incredible artwork narrates two stories about bringing people together - one from the Dreaming and the other from Endeavour's story. Our team members at BWS can also choose to wear their RAP artwork shirts as part of their regular workwear, and you can visit any BWS store to see them proudly sharing this meaningful art. Join us in celebrating NAIDOC Week and and recognising the histories, cultures and achievements of Aboriginal and Torres Strait Islander peoples
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We are excited to announce our latest partnership with Byron Bay’s AFENDS. The success of our past Nice Drops campaigns and our first partnership has inspired us to venture beyond our comfort zones, reaching new audiences and building cultural relevance. ...Introducing the ‘24 Hour Bag’, designed for all-day play, from waves to raves. Made from premium materials, this nifty drink bottle carrier is good for the planet and whatever you’re sippin’ on. Whether you're touching grass with a water bottle or heading to something louder with your favorite vino, the ‘24 Hour Bag’ has you covered. 🔥 Enter to Win 1 of 150: Head to our pinned Instagram post for details on how to enter. Simply DM @BWS_au 'NICE DROPS' for your chance to win! Congratulations to all of the team involved on such an incredible launch! Jonny Stone, Lily Barkhouse, Hayley Bruemmer, An Le, Bridgette McMechan, Madeleine Kenna, Abbey Thompson, Emma Louise Witting, Duncan Brown, Hayley McCormack, Marty Wirth, George Barnes, Darcy Dexter
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We are thrilled to share the launch of G Flip's BOX Alcoholic Juice in collaboration with the amazing team at Moon Dog Brewing! 🎉 This week, BOX is hitting BWS stores nationwide, and we couldn't be more proud of the incredible team effort and hard work that made this possible. It's been a journey filled with passion and dedication from some truly remarkable people. Check it out online: https://lnkd.in/g9ABx9k4
We are bloody stoked to be a part of the launch of BOX Alcoholic Juice, the brainchild of Aussie legend and our mate G Flip! When G Flip reached out wanting to make a drink and we all sat down and found out that their favourite pre-show drink was a juice with alcohol we knew we were onto something delicious! After many boozy tastings trying a bunch of nostalgic juice flavours we landed on Apple Guava and Tropical Bang to launch, two absolute winners! It was an absolute treat to work with G on developing the liquid and bringing BOX Alcoholic Juice to life. We were thrilled to partner with Endeavour Group on the launch of BOX and today the product is hitting BWS stores nationwide, followed by Dan Murphy's in August and we're just getting started! A big thank you to Sarah Hall Stephanie Petracca, Fahime Durbali, Nick Carr, Charlotte EL BAZ and everyone at EDG for all their support on this project. BOX is the result of a massive team effort and the hard work of a number of incredible people and it was a pleasure to work with Flipo Booze alongside CEA, Future Classic & Liquid Ideas Drink outside the box!
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BWS and ALH Hotels, proudly served as platinum sponsors for Darwin Pride this year, supporting the incredible Top End Pride Committee in bringing the celebration to life! This year's theme, "celebrating the differences that connect us," truly resonated with our teams. We came together with friends and family to walk in the Pride Parade along Darwin's stunning sea wall as one united team, before celebrating under the glorious Darwin sunset! At Endeavour Group, supporting our regional and diverse communities is a key focus of the Endeavour Proud Committee. By showing up and showing our support, we contribute to creating inclusive spaces for both our team members and the wider community. We are honored to be part of such a vibrant and meaningful event.
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This month marks 30 years since Peta Penning joined us in 1994. As the BWS Area Manager for the VICTAS State Support Team, Peta's journey has been truly inspiring. From her early days at Safeway and Woolworths in Central Victoria to her transition to BWS in 2012, Peta has excelled across multiple roles and departments. Peta’s passion for leadership and her commitment to team growth have made a significant impact. She has facilitated training, coached new facilitators, and been recognized for her outstanding contributions. Thank you, Peta, for your dedication and leadership. Here’s to many more years of success! 🌟
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Today marks the kickoff of our F25 Group Strategy Roadshows! This is a unique opportunity for our Ops, Store, and Venue leaders to gain exclusive insights from Steve Donohue, CEO of Endeavour Group, along with our Brand Managing Directors from BWS, Dan Murphy's and ALH Hotels. During these roadshows, our teams are getting a first look at our FY25 Group Strategy and diving deep into some of the transformative "One Endeavour" initiatives set to modernise our store and venue operations. It's also a fantastic chance to meet and connect with leaders from other brands, fostering collaboration and shared learning across the group. Here's to an inspiring journey ahead as we shape the future of our operations together! 🌟 Scott Davidson Agnieszka Pfeiffer Paul Walton Lisa Smith
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We are incredibly proud of the partnership between Upper Yarra Secondary College and Oakridge Wines, nurturing the next generation of viticulturists. 🍇🍷 Explore their wine at select stores across Victoria or learn more here: https://lnkd.in/gqZJ2NwX
📢 PSA: Did you know you can now purchase the Junction Street Vineyard & Co 2023 Pinot Noir in select Dan Murphy's and BWS stores in Victoria? 🍷 This vibrant Pinot Noir is the result of a unique partnership between the budding viticulturists at Upper Yarra Secondary College and the seasoned winemakers at Oakridge Wines. Our very own esteemed viticulturist Steve Faulkner has guided staff and students in the pruning, maintenance and picking of grapes for the latest vintage release, before overseeing its open top fermentation and 11-month maturation in premium French oak, and bottling in March this year. Upper Yarra Secondary College is the first school in Victoria to run an operational vineyard, and through its facilitation of the Certificate II in Wine Industry Operations, the school has forged several strong relationships across the wine industry in the Yarra Valley.
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A proud new member of the Old Fat Unicorn Family. Check out both the Golden Horn 2022 Shiraz and 2022 Cabernet Sauvignon in-store nationwide and online now, Shiraz: https://lnkd.in/gs9VVz4c Cabernet Sauvignon: https://lnkd.in/gSZ6f-AT
There's a new horn in our collection… and its Golden! Introducing the new premium tier to the Old Fat Unicorn Family - Old Fat Unicorn Golden Horn. Old Fat Unicorn Golden Horn represents a regional GI and is finished to perfection in ex-whisky barrels. A diversified offering for quality Barossa reds that deliver wines of depth and charm. It's a refined beast to say the least! The Golden Horn 2022 Shiraz and 2022 Cabernet Sauvignon will be available at Dan Murphy's and BWS stores nationally. #WeAreTogetherCreators #DreamBig #LeaveYourMark #PinnacleDrinks #EndeavourGroup #FeelTheEnergy #ComeAsYouAre
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'Appy Deals' are exclusive in-app deals that can be accessed in-store or via the BWS App, bringing even more value to our customers. They have been welcomed overwhelmingly since launching on May 1. In the first days live we saw 21,000 Appy Deal transactions, 52,000 new app registrations, and 110,000 new app downloads. The momentum is set to continue with the launch of this exciting campaign! https://bws.com.au/app Chantelle Matar, Caroline Galvin, Sarah Chegwidden, An Le, Charlotte EL BAZ, Josie Brown. Kim Bushe, Kate Patterson, Amelia Dyer, Nat Liddell, Nick Carr, Jacinta Munro, Malina Yi, Eddie Schweitzer