Ever looked at the World Map upside down? Try it! 👇 #possibilities #thinking #rethinking #vision #leadership #mindset #attitude #world #disintermediation
BrandKnew: Branding Matters. Because Branding Matters.
النشر الدوري ونشر الكتب
Distilled, actionable intelligence on branding, marketing, advertising, design, innovation,digital marketing& creativity
نبذة عنا
We are in an ecosystem of deficit and surplus. There is deficit of trust, time, attention and resources. There is surplus of products, goods, services & information. How do brands stand out and create the all important emotional connect with consumers? What does it take for a brand to ensure customer loyalty in an over commoditised world? In an era where new age brands are getting valuations several exponential times over far more established, old world brands, what is your strategy? How do you tackle customer infidelity? BrandKnew is an amalgam of the very finest, distilled essence from thought leaders and expert practitioners from all over the world curated in an easy to consume, reflect, apply manner. It articulates, suggests, disseminates, shares, educates, provokes, inspires, coerces brand owners and brand professionals to take the next logical step in realising their branding, marketing and business goals.
- الموقع الإلكتروني
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http://www.brandknewmag.com
رابط خارجي لـ BrandKnew: Branding Matters. Because Branding Matters.
- المجال المهني
- النشر الدوري ونشر الكتب
- حجم الشركة
- ١١- ٥٠ موظف
- المقر الرئيسي
- Dubai
- النوع
- شركة يملكها عدد قليل من الأشخاص
- تم التأسيس
- 2009
- التخصصات
- Brand Strategy، Advertising، Brand Communication، Media، Digital & Social Media، Film Academy، Marketing، Digital Marketing، Design Thinking، Innovation، Branding، Design، Creativity، و Content
المواقع الجغرافية
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رئيسي
احصل على اتجاهات السير
Dubai، AE
التحديثات
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A little BrandKnow doesn't hurt. Did you know this about Nike? We did not. After watching this video, you would too! So, Just Watch It😃! 👇 #brands #marketing #storytelling #nike #design #branding
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What is your most valuable asset? Guess...👇 #talent #asset #capital #brands #leadership #culture #passion #organisations
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You might Know that " Fear is a Reaction, Creativity is a Response? " 👇 #creativity #culture #success #leadership #marketing #perfection #preparation #statusquo #change #default #urgent #important #stories #memories
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At the Trust conclave last week Indian Institute of Management Bangalore, Saurabh Garg, Founder & CBO, NoBroker.com took everyone through his journey of fixing a completely broken and untrustworthy system of brokers and middlemen and how they set about the task of building trust from the ground up enroute to becoming a sought after unicorn... #trust #founders #unicorns #success #leadership #entrepreneurs #realestate #brokerage Indian Institute of Management Bangalore Alumni Comittee (AlumCom) IIM Bangalore Alumni Association (IIMBAA) Poornima Gulati Sunil Prabhakaran Suresh Ram Akhil Gupta Amit Kumar Agarwal Sukanya Choudhury Prathibha Parameswaran Vera Bakirova Shiva Balaswaminathan Pooja Chhabda Saraswathi Laxman Monika Gera
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At the Trust Conclave last week conducted by ISD Global in collaboration with Indian Institute of Management Bangalore, Yeshasvini Ramaswamy , made a stellar presentation on " Designing for Trust "- what her company Culturelytics Pvt. Ltd is setting out to will be a game changer- my best wishes to Yeshasvini & team #trust #culture #leadership #AI #technology #measurement #transparency #CEOs #entrepreneurs Kaushik Ghosh Prakash Seshadri Nathan Santosh Subramanian Subramanya Desai Subhanjan Sarkar Sunil Prabhakaran Subodh Khandekar Abhinav Kanchan Suresh Ram IIM Bangalore Alumni Association (IIMBAA) Puravankara Limited Avinash Bhat Dipika Trehan Culturelytics Pvt. Ltd
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Some more snippets from the Trust Conclave- Rajesh Dogra, CXO, Air India Limited articulating on Zero Trust and the journey to winning it back #trust #leadership #CXO Customer Experience Professionals Association (CXPA) Indian Institute of Management Bangalore IIM Bangalore Alumni Association (IIMBAA) Vera Bakirova Vasanthi Hariprakash Saraswathi Laxman Sangeetha Srikishen Rajesh BR John Dawber
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The Trust Workshop began with a bang when Professor Sourav Mukherji delivered his talk on " Trust Deficit: Addressing the Omnipresent "..it moved on later to an intriguing fireside chat between Sumit Virmani, EVP and Global CMO of Infosys and Professor Sourav Mukherji on how brand Infosys leverages the concept of trust both internally(with its 300000 plus workforce) and externally with its customers.. #trust #leadership #culture #organisationbehaviour Indian Institute of Management Bangalore IIM Bangalore Alumni Association (IIMBAA)
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It would be stating the obvious- stakeholders, esp external stakeholders are keen to associate, ally with, buy from and invest in brands and companies that are walking the talk on the right kind of brand purpose. Showing the way that the right purpose and profit can go hand in hand. Organisations and brands that show the gumption, initiative, confidence, transparency and conviction to operate with Trust at its core edifice will get a headstart to better brand equity, goodwill, net yields , market share and shareholder returns. #leadership #trust #culture #organisationalbehaviour #success #management #brandpurpose #csr
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