Director, Insights and Analytics

Director, Insights and Analytics

Our client is a leading pharmaceutical company seeking a Director, Insights and Analytics for two different brands (2 different people). One is for a Neurology franchise and one other role is for the Rare Diseases franchise. As the key partner to commercial and marketing leadership, you will help identify & address the most important business problems facing the franchise via insights and analytics. This employee will define and evaluate brand performance, enable data-driven decisions, and deliver actionable insights. Responsibilities include insights and analytics, including primary marketing research, secondary analytics, forecasting guidance, and competitive intelligence.

Keywords: Analytics, Insights, Rare Disease or Neurology

Responsibilities:

• Drive insights agenda: Scope, lead, and deliver cross-functional projects across core insights functions, including market research, forecasting support, competitive intelligence, brand analytics, and field analytics
• Deliver high quality ad hoc analyses to MS / Neurology leadership (or Rare Disease) that offer clear recommendations in support of brand strategy
• Collaborate with Advanced Analytics and Orchestration team and other Business Intelligence and Operations teams to support initiatives to guide brand strategy and execution
• Lead Integrated Customer Plan and Annual Operating Plan and provide commercial team with comprehensive performance, target audience, and market insights to support strategy & resource investment
• Cultivate strong relationships and effective ways of working within the Marketing team and amongst cross-functional teams (Sales, Marketing, Market Access, Medical, etc.), building consensus/buy-in amongst teams
• Manage insights spend to allocated budget; pursue novel research methodologies that offer new capabilities and ways to optimize project efficiency

Requirements:

• Minimum 10 years relevant experience with a pharmaceutical or biotech manufacturer
• Executive presence
• Deep analytics experience
• Solid understanding of commercial business and industry standard datasets – script (IQVIA, Symphony, etc.), Patient (Specialty Pharmacies/Distributors), and Managed Care (Symphony, etc.).
• Strong analytical and quantitative skill set, including Excel modeling skills
• Excellent strategic thinking capabilities with ability to synthesize large amounts of information and logically structure PowerPoint deliverables
• Strong communication and project management skills
• Driven, highly self-motivated, confident, high-energy individual

Send resume to [email protected]