SMM Team Lead (Fintech Specialist)

Our client is is a worldwide brand with a strong B2B reputation, providing technology and liquidity for forex brokers, crypto exchanges, and other financial services firms.

• Day-to-day management of the following social media networks, including but not limited to YouTube, Telegram, WhatsApp, Twitter, Facebook, LinkedIn
• Working closely with the copywriting team, ensuring high-quality content creation for social media posts, advertisements, and integrations
• Implementing strategies to increase engagement, followership, and brand visibility on all platforms
• Coordinating with the marketing team to align social media efforts with broader marketing campaigns and initiatives
• Managing advertising campaigns across social media platforms to maximize reach and impact
• Building relationships with influencers and partners to amplify our brand presence
• Analysing social media performance metrics and generating regular reports to track progress and optimize strategies
• Creation of SMM strategy, including identifying new platforms and channels
• Budget management and cost control
• Increasing brand awareness and lead generation
• Building reporting system, including identifying all necessary metrics
  
  
  

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field
• Proven experience in social media marketing, with a focus on cryptocurrency or fintech industries
• Excellent written and verbal communication skills in English
• Deep understanding of social media platforms, algorithms, and trends
• Proficiency in analytics tools and experience in interpreting data to drive decision-making