Razer Inc.

Category Manager (Mobile, Console, Streaming)

Razer Inc. Irvine, CA

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities

The Category Manager is responsible for driving market share through marketing and demand generation activities of the assigned product portfolio.

Responsibilities

  • Execute the go-to-market strategy across the Americas region by creating comprehensive marketing plans and engagements to achieve sales and profit growth objectives of assigned products.
  • Work with regional and global marketing teams, sales, and global business unit teams to define regional marketing and merchandising plans and requirements from supporting teams to achieve objectives.
  • Evangelize the category – train, educate, and Inform the PR/Sales/Marketing Team
  • Coordinate, collaborate, and drive execution of marketing initiatives and business requirements within the regional marketing team through engagement with different functional teams including digital marketing, online merchandising, PR, event planning, partnerships, and retail marketing.
  • Prepare and present key account sales presentations to retail accounts and end-user customers.
  • Plan, coordinate, and attend industry and regional sales events representing the product portfolio.
  • Collaborate on game-changing marketing campaigns to drive awareness and demand for products through our partner's online sites and physical stores.
  • Execute impactful product launch plans that grow Razer’s share of the TAM.
  • Implement promotion plans and strategies based on sales, partner capabilities, and market data analysis.
  • In conjunction with supporting teams, develop and present quarterly regional execution plan.
  • Work with the sales team to define and develop account-specific marketing plans and support across various channels including retail (Best Buy, Walmart, Target, etc.), and e-commerce (Amazon US, CA, and Mexico)
  • Provide regular competitive product and market analysis with US market share tracking, reporting & analysis.
  • Other duties as assigned.


Qualifications

Pre-Requisites :

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • 3-5 years of category management experience in the category presented or a combination of sales and marketing experience consumer computer electronic hardware and accessories.
  • PC Gamer and/or experience with Esports.
  • Must have experience pitching/launching/selling through products in retail and e-commerce and an established record of meeting or exceeding goals.
  • Strong project management skills.


Salary Ranges (per Annum)

$80,038.00 - $134,713.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

Are you game?
  • Seniority level

    Mid-Senior level
  • Employment type

    Full-time
  • Job function

    Marketing and Sales
  • Industries

    Computers and Electronics Manufacturing

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