Marketing Specialist
Marketing Specialist
HOPS HEALTHCARE
Ahmedabad, Gujarat, India
See who HOPS HEALTHCARE has hired for this role
Responsibilities
- Design social media strategies to achieve marketing targets
- Manage, create, and publish original, high-quality content
- Administer all company social media accounts ensuring up-to-date content
- Liaise with writers and designers to ensure content is informative and appealing
- Collaborate with Marketing and Product development teams to create social buzz regarding new product launches
- Facilitate client-company communication (respond to queries, get reviews, and organize chats and Q&A sessions)
- Prepare weekly and monthly reports on web traffic and ROI
- Monitor SEO and user engagement and suggest content optimization
- Communicate with industry professionals via social media to create a strong network
- Train internal teams to integrate and maintain a cohesive social media strategy
- Stay up-to-date with new digital technologies and social media best practices
- Proven work experience as a social media strategist or social media manager
- Hands-on experience using social media for brand awareness
- Understanding of SEO and web traffic metrics
- An ability to identify target audience preferences and build content to meet them
- Familiarity with web design and publishing
- Excellent multi-tasking skills
- Strong written and verbal communication skills
- BSc degree in Marketing or relevant field
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Seniority level
Executive -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Hospitals and Health Care
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