Director - Business Development

Job Title: Director- Business Development

Location: Chennai

Overview

As the Business Development Director, you will have the unique opportunity to shape our global business strategy, elevate our brand, and lead a talented team across continents. This role requires a deep understanding of Product engineering & customer operations, a strategic mindset, and a hands-on approach to sales, business development, marketing, and strategic partnerships.

Responsibilities

Responsibilities:

• Marketing & Digital Platforms:
• Create a data-driven marketing strategy with a primary focus on digital channels, including social media.
• Understanding our target audience's behaviour, preferences, and pain points.
• Ability to communicate effectively with the target demographic on various social media platforms, building rapport and trust, will be crucial in pulling in potential clients and nurturing them into leads.
• Proficiency in leveraging social media advertising to strategically target and convert potential leads, optimizing ad campaigns for maximum ROI.
• Utilize market research to position Solutions as a thought leader in the IT services sector.
• Develop and execute campaigns that showcase our expertise and drive brand awareness.
• Leverage customer success stories to highlight the impact of our services.
• Continuously analyse and optimize marketing efforts to maximize ROI.
• Sales and Business Development:
• Craft a comprehensive global sales and business development strategy tailored to the IT services industry.
• Develop and implement effective sales structures, channels, and strategies to maximize sales growth.
• Leverage your expertise to optimize sales channels, ensuring efficiency and maximum revenue generation.
• Identify emerging markets and technologies to expand our service offerings.
• Forge strategic partnerships and alliances with technology providers and industry influencers.
• Oversee the sales pipeline, manage major client relationships, and close high-value deals.
• Develop and implement sales enablement programs for teams across the globe.
• Team Management:
• Establish, Lead, inspire, and mentor a geographically dispersed team of sales, business development, and marketing professionals.
• Foster a collaborative and high-performance culture, promoting innovation and creativity.
• Establish clear KPIs and metrics to measure team performance and drive results.
• Ensure effective communication and alignment among team members in different continents.
• Market Research and Industry Expertise:
• Stay at the forefront of IT trends, emerging technologies, and industry disruptions.
• Translate industry insights into actionable strategies and opportunities for growth.
• Guide the team in adapting to market dynamics and evolving customer needs.
• Provide thought leadership through whitepapers, webinars, and industry events.
  
  

Qualifications

• Bachelor's degree in IT, Business, or related field; MBA preferred.
• Proven track record of 10 years in IT services sales, business development, and marketing, including 5 years in leadership roles.
• Deep knowledge of the IT services industry, product engineering & customer operations, including trends, challenges, and competitors.
• Strong understanding of social media platforms and their role in lead generation.
• Exceptional negotiation and relationship-building skills.
• Global mindset with the ability to manage remote teams effectively.
• Experience with CRM and marketing automation tools.
• Willingness to travel as needed.